Sales Director

Sales Director

Hybrid role requiring a location of Minneapolis, MN.

CPG is part of Market Performance Group (MPG), a leading end‑to‑end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in‑market reality — for today’s fastest‑growing consumer packaged goods (CPG) manufacturers. Over the years, we’ve built a strong reputation as a trusted partner and valuable resource to a broad range of companies, from Fortune 500 to Private Equity, in categories that include health & wellness, food & beverage, home and hardlines.

We revel in the opportunity to guide our clients on their path forward, building and activating strategies that ensure success. Everything we do is driven by our unrelenting commitment to leverage our deep operational experience, unparalleled omnichannel expertise, and industry relationships to drive performance in today’s dynamic omnichannel marketplace.

As a Sales Director on the CPG by MPG team, you’ll be the strategic heartbeat behind our client partnerships — leading key relationships, uncovering growth opportunities, and connecting brand strategies with retail execution to deliver measurable business results. You’ll collaborate across category management, creative, and analytics teams to bring insights to life, influencing how brands show up, sell, and grow s role is ideal for someone who thrives on ownership, loves problem‑solving, and takes pride in turning complex challenges into tangible wins.

• Lead key client relationships and sales strategies that drive profitable business results.
• Translate data into actionable insights, identifying opportunities and guiding strategic decisions.
• Partner cross‑functionally with analytics, creative, and account teams to deliver excellence in retail execution at Target and beyond.
• Mentor Account Managers and foster a collaborative, high‑performing team culture.
• Build trusted relationships with clients, retail partners, and internal teams to fuel long‑term success.
• Anticipate challenges, proactively solve problems, and keep business moving forward with confidence.
• Bring curiosity, energy, and ownership to every initiative — your ideas drive results you can see.

• Bachelor’s degree in Business, Marketing, or related field.
• 5–8+ years of experience in sales, account management, or client services — ideally within CPG, retail, or agency environments.
• Strong understanding of retail dynamics, category management, and omnichannel commerce.
• Proven success managing multiple clients, priorities, and deliverables in a fast‑paced environment.
• Exceptional communication and presentation skills, with the ability to influence both internal and external audiences.
• Experience working with Target or other major retailers preferred.
• Willingness to travel occasionally.

• Previous leadership experience mentoring or managing account teams.
• Familiarity with sales analytics tools, syndicated data, and retail media platforms.
• Experience collaborating across creative, analytics, and merchandising teams.

You’re a relationship‑driven problem solver who thrives in a fast‑paced, collaborative environment. You love translating insights into action, managing partnerships with creativity and confidence, and finding new ways to help brands win ’re naturally curious, thrive on teamwork, and take pride in seeing your work come to life — on shelves, online, and in results that matter.

MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.

MPG provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation,…