Account Executive
Listed on 2026-01-12
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Sales
Sales Representative, Advertising Sales, Business Development, Sales Development Rep/SDR
TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing trusted local news and services. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. We are building a sustainable future for local news.
OverviewWe are seeking a highly motivated and results-driven technology or digital media sales Account Executive to join our team. This role drives revenue growth through the sale of digital and television media solutions, including streaming, broadcast television, digital advertising, and content partnerships.
Key Responsibilities- Drive sales by identifying and securing new business opportunities across multiple digital channels, including streaming, online video and display, and content marketing solutions.
- Develop and nurture long‑term relationships with clients, ensuring their marketing needs are met and identifying areas for upselling and cross‑selling additional services.
- Provide consultative solutions by understanding clients' business goals, analyzing market trends, and recommending tailored marketing strategies.
- Research industry trends and competitor offerings to build a robust pipeline of prospective clients.
- Craft compelling sales presentations and proposals that showcase the value of our media offerings, using data and insights to communicate potential ROI.
- Collaborate with internal teams to ensure successful campaign execution, monitoring performance, and optimizing for maximum effectiveness and client satisfaction.
- Regularly review and report on sales targets, campaign performance, and key metrics to clients and internal stakeholders.
- Work closely with account management and product teams to align on campaign strategies, creative assets, and ad placements that meet clients’ needs.
- Use CRM and prospecting tools to manage and achieve quotas, activity metrics and revenue goals.
- 3+ years of experience in digital media sales, advertising, or a related industry.
- Proven track record of meeting or exceeding sales targets in a competitive environment.
- Strong understanding of digital marketing channels and industry trends, including programmatic, streaming media, display, video, social, and content marketing.
- Excellent communication, negotiation, and presentation skills.
- Ability to interpret data and analytics to provide actionable insights.
- Self‑motivated, with a passion for sales and digital media.
- Proficient in CRM software and Microsoft Office Suite; familiarity with ad management tools a plus.
- Experience working with business owners and/or agency clients.
- Knowledge of streaming and digital media.
- Familiarity with tools like Google Analytics, DSPs, and SSPs.
We offer a collaborative, high‑energy environment where your contributions make an immediate impact. Join a forward‑thinking team and drive the future of media sales with access to cutting‑edge tools and resources.
Pay Range$36,000—$80,000 USD
BenefitsTEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families: medical, dental, vision, fertility & adoption assistance, disability and life insurance; a 401(k) plan with a 100% match up to 4% of pay; nine paid holidays per year; nine free virtual doctor appointments through Teladoc; 12 free annual therapy sessions with a licensed clinician through Spring Health;
generous paid time off.
TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis…
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