Sr. Director, Demand Generation, Americas
Listed on 2026-01-16
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Marketing / Advertising / PR
Marketing Strategy, Digital Marketing
Sr. Director, Demand Generation, Americas
Datasite and its associated businesses are the global center for facilitating economic value creation for companies across the globe. From data rooms to AI deal sourcing, and more, we bring together leading technology pioneers such as Datasite, Blueflame AI, Firmex, Grata, and Sherpany. Our collective vision defines the future for business growth.
Apply for one position or as many as you like. Talent doesn’t always just go in one direction or fit in a single box. We’re happy to see whatever your superpower is and find the best place for it to flourish.
We are seeking a seasoned Demand Generation Marketer to lead and execute multi‑channel demand generation and account‑based marketing campaigns that drive pipeline growth and revenue for our B2B business. This role requires a strategic thinker and planner with a proven track record of developing and implementing innovative marketing programs that deliver measurable results.
Responsibilities- Lead a team of marketers responsible for the full funnel of the Datasite Americas business, including ABM, marketing campaigns, and email marketing.
- Develop and execute comprehensive demand generation strategies aligned with overall business objectives.
- Drive our 1:1, 1:many, and programmatic ABM efforts across top private equity, investment banking, and corporate segments to land and expand in key accounts.
- Lead the planning, execution, and optimization of multi‑channel campaigns, including email marketing, content marketing, social media, paid advertising, webinars, and events.
- Drive high‑quality lead generation through targeted campaigns and effective lead nurturing programs.
- Collaborate with the sales and inside sales teams to provide them with the tools, content, and insights they need to close deals.
- Utilize data and analytics to measure campaign performance, identify trends, and optimize strategies for maximum impact.
- Manage and allocate marketing budgets effectively to maximize ROI.
- 12+ years of experience in B2B demand generation marketing.
- Proven track record of driving pipeline growth and revenue.
- Strong understanding of funnel marketing, marketing automation platforms, and CRM systems.
- Knowledge of ABM strategies, including digital, events, outbound, and out‑of‑home, and ABM platform experience such as 6sense or Demandbase.
- Experience with data‑driven marketing and analytics.
- Excellent communication and presentation skills.
- Ability to collaborate effectively with cross‑functional teams.
- Able to be hands‑on and independent when appropriate.
- Experience in technology or SaaS companies.
- Experience in driving demand for B2B financial companies, including mergers and acquisitions.
- Experience with a broad range of marketing tools (Analytics, Automation, CRM, etc.).
This position can be located remotely; however, if the candidate is based in Minneapolis or New York City, the office follows a hybrid work model. Employees in these locations are expected to work on‑site at least two days per week. Please note that specific business units or role requirements may necessitate additional in‑office days based on team collaboration needs or operational priorities.
Compensation& Benefits
Base salary range: $ - $. This range is an estimate based on market data. Compensation may vary based on location, skills, qualifications, and experience. The role may be eligible for bonuses, commissions, or overtime if applicable. Benefits include health insurance (medical, dental, vision), a retirement savings plan, paid time off, and other employee benefits. Specific details will be provided during the interview process.
Datasite reserves the right to modify this pay range at any time.
Our company is committed to fostering a diverse and inclusive workforce where all individuals are respected and valued. We are an equal opportunity employer and make all employment decisions without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, disability, protected veteran status, or any other protected characteristic. We encourage applications from candidates of all backgrounds and are dedicated to building teams that reflect the diversity of our communities.
SeniorityLevel
Director
Employment TypeFull‑time
Job FunctionMarketing and Sales
IndustriesIT Services and IT Consulting
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