Global Product Content Lead

Applies for the Global Product Content Lead role at Horizontal Talent
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Join our dynamic marketing team as a Global Product Content Lead, where you will drive impactful marketing strategies and collaborate with innovative professionals worldwide. This role offers the opportunity to develop and execute comprehensive content plans, ensuring alignment with marketing strategies and engaging customers effectively.

• Develop and execute annual product content plans, aligning with overall marketing strategies.
• Collaborate with cross‑functional teams to implement content marketing strategies that guide customer decisions.
• Lead the creation of collateral and content for new product launches with creative agencies.
• Optimize and approve product content for various marketing channels, ensuring global distribution standards are met.
• Monitor and influence product content health metrics, ensuring relevance and effectiveness.
• Drive brand engagement across multimedia platforms, maintaining alignment with brand identity.
• Work with demand generation leads and subject matter experts to ensure cohesive messaging in marketing efforts.

• Strong writing and communication skills with keen attention to detail.
• Proven project management abilities in a large, matrixed organization.
• Proactive approach with ownership of tasks and outcomes.
• Experience in content marketing and customer journey mapping.

• Experience in digital marketing or marketing communications, especially in B2B environments.
• Familiarity with marketing automation tools and techniques.
• Strong organizational and planning skills, with creative and strategic thinking abilities.

We are committed to fostering a diverse, equitable, and inclusive environment where all individuals are welcomed and valued. We encourage candidates from all backgrounds to apply and bring their unique perspectives to our team.

Horizontal facilitates valuable and productive conversations between you and potential employers. For those who join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement.

Pay range: $19 - $46 per hour. This is not a guarantee of compensation; final offer may vary based on factors such as experience and geographic location.