IT Business Analyst, Digital Marketing

At Northmarq, you can be part of something special. Northmarq is a unique capital markets resource for commercial real estate investors, providing our clients access to experts in debt, equity, investment sales, loan servicing, and fund management. We offer you a career path with best-in-class training, and we foster inclusive teams committed to collaboration, mentoring, and growth. At Northmarq, we will help you unlock your potential – whether you are an industry veteran or you’re just getting started.

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Northmarq is seeking a Digital Marketing Business Analyst II in its Bloomington, MN office to drive requirements gathering, story development, and QA testing in support of our digital marketing platforms. You will have the opportunity to help us build the future of our digital platforms – our website, email marketing, and other digital customer-facing capabilities, working iteratively to deliver value to our customers and drive a common approach.

The ability to take complex issues and break them into easy-to-use deliverables, empower others through your work, and inspire are key attributes. Primary duties will include, but are not limited to, collaborating with business stakeholders and technology partners to define requirements for building new solutions, writing stories that define those business requirements, facilitating feedback loops with our business partners, QA testing of solutions to deliver technology solutions, and assisting in the training, development, and delivery for those solutions.

The ideal candidate will have an in-depth knowledge of digital marketing platforms. The candidate will also have experience with Agile frameworks, gathering and documenting requirements, meeting facilitation, working with 3rd Party Vendors, and industry knowledge in Commercial Real Estate.

This position offers a flexible work environment and is available for an immediate start.

• Ideation:
  Work with the Digital Marketing Product Owner, other product teams, and business stakeholders to identify processes or work areas where new solutions could improve engagement with Northmarq’s digital marketing platforms, and help sales and marketing teams understand the impact of their work.
• Discovery:
  Collaborate with business partners to understand and document the existing current state processes and workarounds. Solicit and document feedback/requirements from users and business partners on how the ideal future state functionality or capabilities could work. Be inquisitive enough to “ask the next question” and encourage creative thinking from partners. Convert those discussions into meaningful workflows and story maps, and collaborate with business partners to ensure alignment.
• Design:
  Share the requirements with the UX and development teams for review of automation, data, security, and functional needs. Make iterative adjustments as necessary until the design is approved to move into the agile development lifecycle, staying aligned with business partners.
• Development & Testing:
  Share story details with the development team in refinement and provide any needed clarifications during the planning sessions of a sprint. Drive user acceptance testing and production validation.
• Additional responsibilities:
• Produce process diagrams, wireframes, story maps, and other documents needed to support development.
• Liaise between development teams and 3rd Party vendors.
• Proactively seek out, evaluate, and recommend industry-specific technology trends and best practices.
• Assist in the creation of new reports and dashboards to reflect productivity/profitability and track key performance indicators (KPI).

• Education:
  
  Bachelor’s degree or equivalent education/experience in business analysis of software development.
• Work Experience:
  
  3+ years of related Digital Business Analyst experience.
• Thorough, thoughtful and detail-oriented.
• Motivated to solve challenging puzzles both independently and with peers.
• Excellent written and verbal communication skills.
• Experience managing vendor project implementations preferred.

Northmarq offers a highly competitive benefits package including: medical, dental, vision, paid time off, 401K match and an annual discretionary contribution based on business performance, paid parental leave and adoption assistance, education assistance, volunteer paid time off, charitable contribution match and so much more!

As set forth in Northmarq’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.