Sr. Product Manager

Why Work at Banner

For over 50 years, Banner Engineering has been at the forefront of industrial automation, offering award‑winning sensors, wireless solutions, machine safety, indication and LED lighting. From Fortune 500 leaders to innovative startups, our products help companies worldwide increase efficiency, reduce costs, safeguard equipment, and protect personnel. Our commitment to innovation drives continuous, market‑driven evolution of products and technology, and with engineers in nearly every major department, engineering is in our DNA.

Banner is a rapidly growing company that offers personal development opportunities, an excellent benefits package, and a collaborative team of passionate employees.

Banner Engineering is committed to offering competitive pay and benefits, including, but not limited to:

• 401(k) with match
• Student Loan 401(k) match program
• Medical, Dental, and Vision Insurance Plans
• HSA (Health Savings Account) with company contribution
• Paid Time Off (PTO)
• Sales and Profit Sharing Eligibility
• Flexible work hours
• Life Insurance
• Paid Parental Leave
• Pet Insurance

Base Pay Range: $120,550 – $174,563

The estimated range is the budgeted amount for this position. Final offers are based on various factors, including skill set, experience, location, qualifications and other job‑related reasons.

The Senior Product Manager is responsible for leading product management activities to ensure the successful growth, impact, and operational efficiency of the product portfolio. This role requires strategic thinking and hands‑on execution. The Senior Product Manager owns a portfolio of Lighting & Display products and is accountable for sustained, profitable growth across the full product lifecycle. This role leads daily operational execution, lifecycle optimization, and multi‑year roadmap strategy while serving as the cross‑functional business leader for assigned products.

This position reports to the Vice President – Lighting and Display Technologies.

This is a great opportunity for someone who enjoys working collaboratively, staying on top of tasks, and making a meaningful impact across teams and projects. Below are some key responsibilities of the role.

• Business ownership and financial performance
  • Act as a mini‑CEO for a set of product families; manage margins and revenue
  • Build clear business cases for product initiatives
  • Partner with Operations to achieve delivery and margin metrics
  • Product Lifecycle Management
• Lead rationalization, obsolescence, and portfolio modernization efforts
  • Product Roadmap and Development
• Maintain a multiyear roadmap aligned to market trends and growth priorities
  • Deliver synthesized customer feedback; translate into product requirements
  • Partner with Engineering to prioritize and drive developments
  • Sales and Channel Enablement
• Equip the Sales team with positioning, value messaging, and competitive tools
  • Support major customer opportunities and partnerships
  • Partner with Marketing on commercialization strategies and execution
  • Market Insight
• Be an expert on market opportunities and competitor conditions
  • Visit customers; support strategic account reviews and opportunities

To perform this job successfully, you must be able to perform each essential duty satisfactorily, and regular attendance is required. Reasonable accommodations may be made to support individuals with disabilities.

• Bachelor’s degree in Engineering, Manufacturing, Business, or related technical field
• Demonstrated ownership of a product line with measurable revenue and margin accountability
• Strong financial acumen (pricing, ROI modeling, margin analysis, etc.)
• Excitement about manufacturing, automation, and Banner’s Lighting products
• Ability to travel 10‑15% of the time

• 7+ years of experience in product management, manufacturing operations, or engineering
• Excellent attention to detail, documentation skills, and process management abilities
• Experience supporting global sales teams and channel partners
• Ability to collaborate effectively with cross‑functional teams while maintaining a focus on execution
• Experience with industrial…