Marketing Account Manager

About The Role

This Marketing Account Manager position is a marketing and communications role — not a sales position. This is a hands-on, mid-level role responsible for day-to-day program management and execution across assigned client accounts.

• Serve as the primary day-to-day contact for assigned clients, building trusted relationships with client stakeholders, internal teams, and external partners
• Proactively lead and advance client marketing programs across multiple accounts with integrity and strategic focus
• Manage and execute complex integrated marketing programs, contributing directly through content development, planning, and campaign execution
• Collaborate with senior and executive agency leadership to support account performance and overall agency success
• Develop a strong understanding of client businesses, industries, and goals to ensure marketing strategies align with business objectives
• Guide and support junior team members on account tasks to promote team development and consistency
• Establish clear frameworks for projects, including goals, objectives, strategies, and timelines
• Participate in all stages of project development: research, strategy, design, campaign execution, and reporting
• Review, edit, and proofread deliverables to ensure quality, accuracy, and alignment with brand and channel best practices
• Utilize agency processes and project management tools to deliver work on time and within budget
• Own client budgets and billing, maintaining transparency and profitability
• Provide accurate scopes and cost estimates in partnership with agency leadership
• Act as liaison between clients, internal teams, and vendors to ensure clarity of scope, timelines, and deliverables
• Communicate risks or issues proactively and recommend solutions
• Identify and support organic growth opportunities within existing accounts
• Manage client meetings and deliver status presentations
• Stay current on marketing trends, technologies, and best practices, including effective use of AI tools

• Bachelor’s degree in Journalism, Advertising, Marketing, or related field
• 5+ years of related marketing experience (agency experience preferred)
• Experience supporting B2B manufacturing marketing efforts preferred
• Proven success in client-facing roles, translating business goals into actionable marketing plans
• Exceptional verbal, written, and presentation skills
• Demonstrated experience leading and executing integrated marketing programs
• Strong project management skills, including schedules, budgets, assets, and workflows
• Ability to collaborate effectively across diverse teams and skill sets
• Highly organized with strong prioritization and deadline management skills
• Strong active listening and solution-oriented communication style
• Track record of delivering high-quality, consistent results
• Self-directed, adaptable, and comfortable in fast-paced environments
• Demonstrated ability to leverage AI and emerging tools to improve efficiency and quality
• Team-oriented mindset and commitment to client success

• Prolonged periods of sitting at a desk and working on a computer, with or without reasonable accommodation