Digital Marketing Contractor

Digital Marketing Contractor (Connected Services)

Location: Preferred Milwaukee, WI (Remote Considered for Strong Candidates)

Contract Type: Contractor

We are seeking a dynamic and resourceful Digital Marketing Contractor to join our team and drive awareness, engagement, and lead generation for our Connected Services solutions. This role is ideal for a strategic thinker with hands‑on experience in SaaS marketing, a passion for technology, and the ability to thrive in a fast‑paced environment.

• Develop and execute digital marketing campaigns to increase brand recognition and generate qualified leads.
• Create and maintain the Connected Services marketing roadmap, including messaging strategy and tactical plans.
• Design and implement engagement activities (events, social media, trade shows) tailored to our Ideal Customer Profile (ICP).
• Build nurturing mechanisms (newsletters, email campaigns, social content) to support the sales cycle.
• Collaborate with product management to create launch materials, sales collateral, and product marketing content.
• Serve as the primary liaison between Connected Services and Corporate Marketing teams to ensure alignment with brand guidelines and initiatives.
• Produce high‑quality digital content (graphics, copy, and multimedia) in-house—not just managing agencies.
• Executed digital marketing campaigns with measurable results.
• A clearly defined marketing roadmap for Connected Services.
• Event support plans and post‑event engagement strategies.
• Product launch materials and press release content.

• Required: 5+ years of marketing experience supporting technology products, with SaaS background.
• Bachelor’s degree in Digital Marketing, Communications, or a related field.
• Hands‑on experience creating digital content (graphic design, writing, multimedia)—not just overseeing agencies.
• Strong writing, organizational, and planning skills.
• Experience marketing to fleet customers is a significant advantage.
• Ability to adapt quickly to changing priorities and thrive in ambiguity.
• Proficiency with digital marketing and design tools.
• Excellent communication and interpersonal skills.

You are a self‑starter with a curious mindset, keen attention to detail, and a passion for storytelling through marketing. You enjoy building strategies from the ground up and aren’t afraid to roll up your sleeves to create compelling content.