Digital Product Manager

WBS, a subsidiary of WEC Energy Group, is seeking a Digital Product Manager in our Milwaukee, Wisconsin location. This position offers a flexible hybrid work arrangement with time spent in the Milwaukee office.

This is a job family (Digital Product Manager, Senior Digital Product Manager, Principal Digital Product Manager) where experience is the determining factor.

WEC Energy Group is one of the nation’s largest electric generation and distribution and natural gas delivery holding companies serving 4.7 million customers across the Midwest. We are committed to providing clean, reliable, and affordable energy in an environmentally sustainable manner. Customers are the heart of our business, and we work every day to help grow and support communities where we provide vital energy services.

As a Fortune 500 company, we value and develop our employees who are making a difference in a mission that matters. We don’t just offer a job; we provide fulfilling careers where safety and well‑being are paramount. Join our team and experience first‑hand our commitment to your success. We offer competitive pay and benefits to recognize your hard work and dedication.

If you’re talented, energetic and ready for a career with a future, we want you on our team. We are powered by a diverse and inclusive workforce fueled by the pride in what we do. If you’re driven by the passion to change lives, this is the place for you.

The Digital Product Manager will be responsible for delivering an excellent customer experience and providing self‑service options via the assigned digital product. The Digital Product Manager leads process and experience improvements, and collaborates with other groups (IT, Care Center, Corporate Communications) as needed for operational and strategical activities. The Digital Product Manager leads and manages multiple initiatives at the same time.

• Drive an excellent digital customer experience, through analysis and iteration of content, UI/UX design, containment, usability, accessibility and performance.
• Analyze customer usage and product performance metrics to identify areas of improvement and has an active role in the implementation.
• Recommend and execute tactics (smaller enhancements) to increase digital containment and call deflection.
• Recommend large improvements (projects) and contribute to the development of supporting business‑case.
• Active participation in cross‑functional teams to develop and execute digital product plans.
• Support development of business requirements to support self‑service and experience enhancements and projects.
• Support usability testing and customer‑centric design efforts to ensure the digital product is intuitive, easy to use and meets accessibility requirements.
• Execute test plans (including development, management and execution of test cases) to support implementation of improvements and enhancements to the digital product.
• Collaborate with different stakeholders to achieve an excellent digital customer experience
  
  • Other digital product managers to achieve a consistent customer experience across products that offer similar self‑service functionality.
  
  • Corporate Communications, Care Center, IT and other applicable business units to support daily operations.
  
  • Business and IT process owners to develop business requirements, gain approvals/support on business cases, ensure proper testing and sign‑off of product improvements and projects.
  
  • Vendors supporting the assigned digital product.

• Bachelor's Degree in Computer Science, IT, Business or related field
• Digital Product Manager:
  • 3+ years of relevant experience – preferred experience in digital self‑service / product development (analysis, design, design development, testing, usability testing)
• Senior Digital Product Manager:
  • 5+ years of relevant experience – preferred experience in digital self‑service / product development (analysis, design, design development, testing, usability testing)
• Principal Digital Product Manager:
  • 7+ years of relevant experience – preferred experience in digital self‑service / product development (analysis, design, design development, testing,…