Product Marketing Manager

Company Overview

KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice‑controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays.

The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and we invest 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem‑solvers work together with the world’s leading technology providers to accelerate the delivery of tomorrow’s electronic devices. Life here is exciting and our teams thrive on tackling really hard problems.

There is never a dull moment with us.

With over 40 years of semiconductor process control experience, chip makers around the globe rely on KLA to ensure that their fabs ramp next‑generation devices to volume production quickly and cost‑effectively. Enabling the movement towards advanced chip design, KLA's Global Products Group (GPG), which is responsible for creating all of KLA's metrology and inspection products, is looking for the best and the brightest research scientist, software engineers, application development engineers, and senior product technology process engineers.

The Surfscan group includes a team of engineers, technology development, apps engineers and product marketing focused on technology that enables wafer, IC and equipment manufacturers to develop, qualify and monitor their process tools. Defects and process non‑uniformities detected on Surfscan equipment allow for early identification of yield excursions. The flagship Surfscan products include the SPx platforms for wafer surface quality and wafer defect inspection tools and systems for inspection of polished wafers, epi wafers and engineered substrates during the wafer fabrication process.

• Responsible for assessment of existing and potential markets, product lifecycle planning, Customer requirement analysis, product value proposition and pricing analysis, marketing campaign to increase product adoption and penetration, competition management, coordination of technical product development. Activities may include technical sales support; product promotion; competition analysis and competitive strategy development;
  Market research;
  Selects, develops, and evaluates personnel to ensure the efficient operation of the function.

• PMM will be responsible for business objectives of certain regions/accounts and support pre‑sales as well as after sales projects.
• Develops technical product presentations, and presents to key customers.
• Define product adoption strategies for the specific accounts, together with regional teams. Creates product value and promote the value to customers.
• PMM will act as point of contact between customer and division and need to work closely with regional team

• Owns market research, monitor driven activity, and identify customer needs.
• Direct the development of market requirements for specific product(s) or product line(s), including product strategy definition, requirements analysis, and pricing.
• Represents marketing in product life cycle meetings and coordinate with engineering, manufacturing and sales to improve products.

PhD level degree and 3 years experience, Master's Level Degree and work experience 5 of years, Bachelor's Level Degree or work experience of 8 years

Base Pay Range: $ - $ Annually

Primary

Location:

USA-CA-Milpitas-KLAKLA's total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits including but not limited to: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching,…