Market Development Manager- Cannabinoid​/Hemp Brands

Role Overview

As the Market Development Manager (MDM) in South Florida, you are the field sales lead and business owner for your assigned market. You’ll spearhead distribution expansion, strengthen relationships with wholesale and retail partners, and drive growth across The Pack Labs’ brand portfolio. You’ll work closely with your Territory Development Representative (TDR) and Brand Ambassadors to activate and grow sales across key accounts.

• Own sales execution and growth strategy within the assigned territory or region
• Prospect and onboard new wholesale and retail accounts across distribution, smoke shops, convenience, and lifestyle channels
• Drive incremental revenue from existing customers through upsell, cross‑sell, and new product introductions
  Lead the sell‑in of new product launches and promotional programs
• Collaborate with TDRs to ensure brand presence, proper merchandising, and compliance with display standards
• Partner with Brand Ambassadors to coordinate in‑store demos, events, and experiential activations
• Report weekly on sales metrics, pipeline development, and competitive trends
• Manage trade spend and promotional budgets effectively
• Represent The Pack Labs at trade shows, distributor meetings, and local events

• 3+ years of field sales experience in CPG, beverage, cannabis/hemp, or related categories
• Proven track record of achieving and exceeding sales targets
• Strong business development and account management skills
• Excellent communication, negotiation, and presentation skills
• Self‑starter with strong organizational discipline and entrepreneurial drive
• Valid driver’s license and reliable transportation

• Work with our product line that has strong market demand, giving you a head start in driving revenue.
• $85,000‑$140,000+ realistic first‑year earnings with top performers exceeding $150,000+ ($65,000‑$75,000 Base + Uncapped Commission OTE)
• Comprehensive benefits package, including health, dental, and vision insurance.
• Generous vacation policy and participation in a 401(k) plan.
• Flexible work environment that blends remote and field sales activities.
• Remote flexibility with regular fieldwork – own your schedule and your success.
• Room for career advancement as we expand nationally.

Ready to Own Your Territory? At The Pack Labs, we embrace challenges, break new ground, and are passionate about the work we do. If you’re a goal‑driven, people‑savvy closer who’s passionate about building brands and making an impact, we want to hear from you. Let’s grow something great together.