Marketing Coordinator

Overview

Shutts & Bowen, a full-service law firm serving clients locally, nationally, and internationally, is seeking a Marketing Coordinator in the Miami office.

This role requires the Marketing Coordinator to be proactive and self-motivated and to be a team member who implements the day-to-day operations of the Marketing department.

• Assist in executing strategy and regularly communicate with external audiences through various channels, including print, web, and social media.
• Draft attorney biographies and move through proper channels for approval.
• Update the firm’s website content, including updating attorney biographies, accomplishments, and news.
• Draft news items for the firm website, intranet, and internal communications, including weekly and monthly newsletters.
• Develop ads and related information for placement in event program books (such as charity dinners).
• Update and maintain the firm’s social media presence daily.
• Assist lawyers in drafting and maintaining blogs for different practice areas.
• Assist with coordination of firm events, including the Firm Retreat, Office Picnics, Holiday Parties, Annual Partners Meeting, and other events across the firm.
• Manage and develop internal databases for tracking client and potential client contacts.
• Develop social media strategies with the Marketing team.
• Respond to attorney marketing requests efficiently and professionally.
• Manage and develop internal databases for sponsorship and civic memberships.
• Manage internal databases for surveys, awards and nominations.
• Provide support to attorneys by attending conferences as needed.
• Additional tasks as assigned.

• Bachelor's degree in marketing, communications, or a similar field.
• 2-4 years of Marketing experience in a law or professional services firm.
• Familiarity with marketing professional services to the public and law firms consistent with the Florida Bar Professional Rules of Responsibilities.
• Familiarity with and fluency in various marketing media, including website design and SEO.
• Experience with social media marketing through Twitter, Facebook, Linked In, blogs, online video, and related media.
• Computer skills, including knowledge of MS Outlook, Word, Excel, and PowerPoint.
• Preferred experience with Canva and the Adobe Creative Suite (or comparable graphic expertise).
• Bilingual (Spanish) a plus.

• Proactive and self-motivated.
• Excellent organizational skills and attention to detail.
• Positive, direct communication style.
• Ability to multitask and juggle competing deadlines.
• Knowledge of grammatical rules for the English language and strong spelling skills.
• Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
• Strong attention to detail and the ability to effectively present information and respond to questions from attorneys, clients, coworkers, and the public.

• The physical demands described here represent those that an employee must have to perform the essential functions of this job.
• Lifting/carrying up to 10 pounds, typing/using a keyboard, and writing by hand.
• The employee is regularly required to talk or hear. Specific vision abilities required by this job include close and distance vision, color vision, and the ability to adjust focus.
• The position requires physical attendance in the office with core hours of 9:00 A.M.
  
  - 5:30 P.M.

Shutts & Bowen is an Equal Opportunity Employer.