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Product Marketing Manager

Job in Miami, Miami-Dade County, Florida, 33222, USA
Listing for: Guardz
Full Time position
Listed on 2026-01-15
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Manager
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below

Join to apply for the Product Marketing Manager role at Guardz

Established in 2022, Guardz rapidly emerged as a noteworthy player in the cybersecurity sphere, securing $85M in funding and rallying a dedicated team of 100 industry professionals. Our vision is to foster a safer digital landscape for small and medium businesses across the globe. To this end, we introduced our comprehensive all-in-one Secure & Insure platform, and continue to grow and expand our team, partnerships, and revenue.

We are looking for a Product Marketing Manager who naturally sees the world through the customer's eyes. This person is curious, empathetic, and driven to understand how our products can make a real difference for our users. This role bridges product, sales, and marketing. You'll contribute with market insights (competitive research), crafting compelling narratives, enabling our go-to-market teams and distribution channels.

You'll also play an active role in analyzing market and competitive dynamics to help shape our positioning and inform how we bring products to market.

Responsibilities
  • Competitive Intelligence:
    Analyze market trends, customer insights, and competitor activities to inform strategy and identify opportunities.
  • Market Positioning & Messaging:
    Develop clear, differentiated, and value-driven messaging that articulates the unique benefits of our products.
  • Go-to-Market:
    Execute product launches and campaigns in close collaboration with Product, Sales, and Customer Success teams.
  • Sales/Distribution Enablement:
    Create materials such as pitch decks, one-pagers, battle cards, and product guides to empower the sales team.
  • Content:
    Collaborate with the marketing team to produce varying assets (e.g., case studies, white papers, website content) that support product awareness and demand generation.
Requirements
  • 2+ years of experience in product marketing or market insights, preferably within the cybersecurity space.
  • Native level English speaker.
  • Strong storytelling and communication skills, with an emphasis on clarity and authenticity.
  • Genuine interest in market research, competitive analysis, and developing feature comparisons or battle cards.
  • Creative thinker who enjoys experimenting with new ways to tell stories and highlight product value.
  • Skilled at adapting messaging for different audiences and uncovering the distinct challenges and motivations that drive them.
  • Experience in cybersecurity — advantage.
  • Exposure to small business or MSP (Managed Service Provider) ecosystems — advantage.
Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Computer and Network Security

Referrals increase your chances of interviewing at Guardz by 2x

Miami, FL $-$ (3 weeks ago)

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