Senior Adobe Target Strategist

Location: Miami or Miramar, FL (Hybrid – 4 Days Onsite)

Duration: 6-Month Contract-to-Hire

IV Process: Video Interview

• We are seeking a Senior Adobe Target Strategist / Experimentation Lead to serve as both a hands‑on practitioner and a foundational architect for an enterprise Adobe Target Center of Excellence (COE).
• This is a hybrid strategist‑operator role requiring deep technical fluency, a strong governance mindset, and the ability to communicate effectively with executive stakeholders. The ideal candidate will help scale experimentation maturity across ecommerce and product teams while directly executing high‑impact optimization initiatives.
• Approximately 20–30% of the role will focus on designing and operationalizing the Adobe Target COE. The remaining time will be dedicated to hands‑on experimentation execution, optimization, and performance analysis.

• 7+ years of digital experimentation and optimization experience
• 5+ years of deep, hands‑on Adobe Target expertise
• Proven experience scaling Adobe Target across multiple teams in enterprise environments
• Strong experience integrating Adobe Target with AEM (including Experience Fragments)
• Experience defining governance standards and COE frameworks
• Strong analytics acumen with ability to translate data into actionable insights
• Experience in ecommerce or high‑traffic digital environments
• Executive‑level communication skills

• Experience building or leading an experimentation COE
• Familiarity with Adobe Analytics and/or Adobe Experience Platform
• Experience with in travel, hospitality, or consumer‑facing industries
• Strong cross‑functional leadership and stakeholder management skills