Marketing Operations Manager

Location:

Miami, FL, United States
Date Posted:
Jan 6, 2026
Category:
Marketing

• Serve as the primary Marketo administrator and operational support resource for AMER demand generation teams
• Build, execute, and optimize Marketo programs and campaigns in partnership with field marketing
• Manage the Marketo–Salesforce relationship related to lead flow, campaign configuration, data sync, and core reporting
• Understand and support marketing technology integrations including CRM, webinar platforms, and data enrichment tools
• Monitor and maintain data quality within Marketo in coordination with Salesforce and other data stakeholders
• Manage the AMER contact database, including list uploads, segmentation, and ongoing data hygiene standards
• Optimize email deliverability in alignment with best practices and compliance requirements
• Support prioritized requests for reporting, functionality, and process guidance within established SLAs
• Communicate proactively with peers, managers, and leadership on plans, progress, risks, and dependencies
• Identify and implement opportunities to improve operational efficiency and automation across marketing disciplines
• Contribute to the development and documentation of processes, standards, and best practices
• Stay current on trends and advancements in marketing automation, email and nurture marketing, and global data privacy regulations
• Support essential marketing operations initiatives and other duties as required

• 3-5+ years of hands‑on experience with Marketo and Salesforce, ideally in a global B2B environment supporting full demand generation and lead lifecycle management
• Marketo certification preferred;
  Hub Spot experience a plus
• Strong understanding of the technical relationship between marketing automation platforms and Salesforce, including data sync, field mapping, campaign configuration, dashboards, and reporting
• Demonstrated ability to learn, evaluate, and operationalize new marketing technologies
• Knowledge of email deliverability requirements and data privacy regulations across North America, EMEA, and APAC
• Strong problem‑solving, analytical, prioritization, and execution skills with exceptional attention to detail
• Proven ability to manage multiple concurrent initiatives in a fast‑paced, changing environment
• Collaborative mindset with the ability to influence without authority and build strong cross‑functional relationships
• Ability to independently manage tasks and projects with consistency, reliability, and sound judgment
• Strong written and verbal communication skills, with the ability to translate complex processes and data into clear, actionable insights
• Track record of delivering high‑quality work on time and within defined guidelines

• Marketing automation and CRM platforms, including Marketo and Salesforce, with hands‑on experience supporting campaign execution, lead management, and reporting
• Project management tools such as Asana (or similar), with an emphasis on task ownership, documentation, and follow‑through
• Webinar and virtual event platforms such as ON24, Goldcast, and Cvent, including integrations and campaign support
• Attribution and performance measurement tools, such as Hockeystack or other multi‑touch attribution platforms (preferred, not required)
• Familiarity with data and analytics tools such as Snowflake and Tableau (nice to have), in support of reporting, analysis, and visibility into funnel performance
• Experience working within a modern B2B marketing technology stack and collaborating across systems with shared ownership

• Flexible paid time off that allows you to have an enhanced work‑life balance
• Excellent medical, dental, and vision options
• 401(k) matching, life insurance, commuter benefits, and parental leave plans
• Complimentary Calm App subscription for you and your loved ones, because mental wellness matters
• Energetic work environment with a hybrid work style, providing the balance you need
• Thriving inclusive community and ongoing professional development opportunities to elevate your career
• Base Salary of $84,000‑$112,000 USD per year + 5% annual bonus [subject to the terms of the applicable bonus plan]