Electrical Product Marketing Specialist Medium Voltage

Puesto: Electrical Product Marketing Specialist for Medium Voltage
Location: San Luis Potosí

This job is with ABB, an inclusive employer and a member of my Gwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

At  ABB , we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.
This position reports to:
Product Market Manager
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In this role, you will coordinate sales activities, events, proposals, and market research to meet business goals and increase market share. This role will be focused on International Markets (Canada, CA&C, Europe, Middle East, and Asia Pacific regions). Working within the Grid Components group of Electrification Distribution Solutions in Mexico and providing support to Pinetops, North Carolina, you will be responsible for implementing product marketing strategies aligned with the global product strategy.

The work model for the role is: #LI - Onsite

This role is contributing to Electrification - Distribution Solutions Division  in Mexico  and providing support to Pinetops, North Carolina.

You will be mainly accountable to:
Collaborate with management to define strategic marketing plans and support relevant implementation, including communication and support to the business units to translate it into a relevant marketing strategy.  Collects data and provides sound market and competitor intelligence analyses related to global markets and trends. Tracks and provides global market research and analysis results, identifying existing gaps or new growth opportunities.
Monitor market trends and accordingly recommends improvements in the marketing strategy and plans to meet changing market and competitive landscapes. Provides appropriate market information to support long- to mid-term decision-making on the marketing strategy.
Provide support in defining the end-user value proposition and communicates it to the target segment, both internal and external.
Drive sales efficiency by ensuring every salesperson possesses appropriate product and tool knowledge, including both technical and sales aspects.
Visit customers to understand their needs and ensures the resolution of customer issues.
Support proposals team, by suggesting and providing best available product(s)/solution(s) while appropriately addressing technical and commercial considerations for each individual opportunity.

Our team dynamics
You will join a dynamic, talented, and high performing team, where you will be able to thrive.

Bachelor’s degree in Electrical, Electromechanical, or Mechatronics Engineering, or a related field.  Candidates must provide official documentation certifying completion of their degree (e.g., degree certificate, professional license, or official graduation letter).
5+ years of experience in Marketing, Sales, Pricing, Business Development or Engineering, working as a Business Development Manager, Sales Engineer, Proposals Specialist, or similar, with Electrification products.
Demonstrated experience working with Enterprise Resource Planning and Standard Operating Procedures.
Sound knowledge of quotations and proposals, as well as understanding of exports and the international market.
Advanced English Level is a must.
Travel up to 70%. Candidates must already have a work authorization that would permit them to work for ABB in the US.

ABB's Distribution Solutions Division facilitates the efficient and reliable distribution, protection and control of power by improving electric power quality while strengthening the resilience of the grid.

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.

Ready to make an impact?

Apply today or visit      to learn more about the impact of our solutions across the globe.
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