Account Executive

Overview

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth-focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, Locali

Q, and Newsquest, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism. Locali

Q supports small and medium-sized businesses with innovative digital marketing products and solutions. Job postings directing you to complete an application on external sites may not be valid. To connect with us, visit

Account Executive - Digital Marketing and Advertising

Industry: Media/Advertising
Marketing: Memphis, TN (the work environment is a mix of remote, in the territory and 1 day/week in office)

Base Salary + Uncapped Commission, benefits, expenses, unlimited vacation and more

Locali

Q | USA TODAY NETWORK is recruiting for an Account Executive. AE’s at Locali

Q build relationships with local businesses to help them with their advertising and digital marketing plans. We work with Local and Regional businesses throughout the region to create marketing strategies that drive results. We offer an excellent support infrastructure, including a full service internal digital agency, tools to provide data and insights, a winning work culture, weekday work schedule, plenty of time off (MTO and paid holidays), and career growth opportunities for those that deliver results.

• Build client relationships and develop marketing strategies that drive results.
• As a Marketing Solutions Account Executive, provide a broad set of solutions including website, SEO, local listings, reputation & social media; SEM, social, display, video, and mobile advertising; brand content solutions; social media marketing; lead management and analytics.
• Partner with clients to provide tailored solutions across the USA TODAY NETWORK product suite, with emphasis on digital.
• Be equipped with the region’s best marketing services and solutions to deliver unparalleled results to customers.
• Develop partnerships with large local businesses and assist them in reaching their goals through integrated marketing plans and comprehensive media solutions.
• Identify customer needs to develop and execute account plans and custom client solutions that differentiate the network from competitors.
• Help businesses maximize their online presence with a custom digital marketing approach.
• Leverage USA TODAY NETWORK resources and partners to develop optimal client solutions.

• Pursue and close new business and revenue streams.
• Retain, manage, and grow clients in the ever-changing digital landscape.
• Work within a team to manage the client relationship and retain and build account revenue.
• Identify market potential and develop and execute sales strategies across multiple platforms, including digital, mobile, targeted niche publications, promotions and the core newspaper.
• Articulate and present our suite of products to business decision makers.
• Communicate with customers proactively via phone, video conference tools (MS Teams or Zoom), email, and in-person.
• Conduct face-to-face meetings, presentations, proposals, and demonstrations.
• Manage a specified sales pipeline and develop a strategy for long-term sustained success.
• Conduct client check-ins, upsell/cross-sell, and address client market share concerns.
• Utilize CRM (Salesforce) effectively, recording all sales activity.

• Proficiency in Digital Marketing (Google AdWords; Analytics certifications are preferred but not required). 1+ years of experience in high acquisition, consultative B2B sales and a college degree or acceptable equivalent of education and work experience.
• A problem solver who thrives on challenges and can simplify complex issues.
• Competitive nature with a collaborative team spirit.
• Excellent communication and…