Marketing Operations Specialist

Marketing Operations Specialist at REINO ANIMAL

Are you a detail‑oriented professional with a passion for optimizing marketing performance? We’re looking for a Marketing Operations Specialist to join our innovative team  this role, you will help scale and streamline our marketing efforts by managing our technology stack, driving data insights, and improving cross‑functional collaboration. You’ll play a key role in ensuring our marketing engine runs smoothly, efficiently, and with measurable impact.

• Streamline Marketing Processes:
  Design, manage, and refine workflows for campaign execution, lead routing, scoring, and nurturing programs.
• Ensure Quality Control:
  Implement checks and balances for campaign launch and post‑campaign evaluations to maintain high performance standards.
• Optimize Marketing Tech Stack:
  Administer and enhance platforms such as Hub Spot, Google Analytics, and other integrated tools.
• Enable Accurate Data Flow:
  Manage integration, automation, and data enrichment across systems to ensure accurate reporting and segmentation.
• Deliver Performance Insights:
  Build dashboards and reports that track KPIs, marketing funnel efficiency, and campaign ROI.
• Support Strategy with Data:
  Present insights to the marketing leadership team to guide strategy, planning, and investment decisions.
• Drive Cross‑Team Alignment:
  Act as a liaison between Marketing, Sales, and Technology teams to ensure project continuity and data integrity.
• Maintain Documentation:
  Keep processes and campaign documentation current to support scalability and team training.
• Coordinate Budgets & Vendors:
  Assist with marketing budget tracking and coordination of third‑party vendors and partners.

• Education
  :
  Bachelor’s degree in Marketing, Business, Analytics, or a related field. Master’s degree preferred.
• Professional Experience
  :
  Minimum 2 years in marketing operations or related roles within high‑growth or tech‑enabled environments.

• Advanced experience with Hub Spot or similar CRM and marketing automation platforms (Salesforce, Adobe, Oracle).
• Strong Excel skills; familiarity with SQL, Looker, Tableau, or Power BI is a plus.
• Understanding of audience segmentation, attribution modeling, and campaign lifecycle management.

• Ability to manage multiple priorities and timelines with precision.
• Excellent project management skills; project management certification is a plus.
• Familiarity with project management tools like Smartsheet, Wrike, Asana, , or Jira.

• Strong communication and collaboration skills.
• Organized, analytical, and proactive with a solutions‑oriented mindset.
• Able to bring structure to fast‑moving and ambiguous environments.

• Dynamic Environment:
  Thrive in a fast‑paced, collaborative, and results‑driven office where your contributions make a real impact.
• Career Growth:
  Opportunities for professional development and advancement within a supportive company culture.
• Team Spirit:
  While our work schedule is structured, we value teamwork and may extend hours during peak times to meet project demands.

Apply Now and Become a Key Player in Our Success Story.

While performing general duties for this position, the employee is regularly required to sit, stand and/or walk around (including the use of stairs). Other demands include the ability to openly communicate with others by talking, listening, and reading, being able to lift light objects (