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Marketing Account Manager

Job in McLean, Fairfax County, Virginia, USA
Listing for: Merritt Group
Full Time position
Listed on 2026-01-24
Job specializations:
  • Marketing / Advertising / PR
    Client Relationship Manager, Account Manager, Marketing Communications, Digital Marketing
Job Description & How to Apply Below

This position requires agency experience.

KEY SKILLS & ATTRIBUTES
  • You oversee and execute work on behalf of marketing clients as we plan, build, and execute marketing campaigns
  • You implement strategy and processes and deploy resources associated with marketing account functions - demonstrating ownership and oversight of individual account functions (e.g., advertising, social media, sales enablement, etc)
  • You’re the day-to-day client contact
  • You anticipate client needs and continuously look for new ways to help our clients communicate with the audiences that are important to them
  • You ensure account goals are met
  • You stay on top of trends and issues relevant to clients and their industries and make recommendations to proactively leverage the information
  • You manage/mentor marketing interns, account coordinators, account executives and senior account executives
  • You’re focused on maximizing results for your clients
  • You demonstrate curiosity and initiative in technology, digital media, marketing, and creative
  • You are a proactive and positive driver of the agency’s culture, image, and brand
KEY RESPONSIBILITIES Overall Account Support & Client Relations
  • You assist in setting strategy for and owning the execution of components of marketing campaigns on behalf of clients - ranging from content, digital, advertising/paid media, social media, web and more - ensuring they align to the client’s broader demand generation/sales goals
  • You’re able to manage smaller accounts or large programs within bigger accounts with little oversight from the senior team and you meet or exceed all deadlines
  • You’re the day-to-day contact for clients on your accounts, you’ve built a strong foundation of trust with them and they see you as an expert in your field
  • You effectively drive internal team meetings and client meetings
  • You play a strong role in annual, quarterly, and monthly client planning meetings
  • You ensure both monthly and long-term goals are set and met for all accounts
  • You’re always looking for ways to show value, give meaningful counsel and demonstrate creativity to your clients; you strive to do more than is required or expected in your role; without being asked, you do things for clients and teams that help drive campaigns or programs forward
  • You’re able to connect the dots across a client’s programs and campaigns, and you’re starting to think a few steps ahead of the client and beyond what they have asked of us
  • You look for ways to think bigger and integrate interdisciplinary ideas (marketing, media, content, social, influencer) where it will advance the client’s goals and play the client-facing role while working behind the scenes with other team members
  • You independently lead and manage execution of industry trade shows and client-sponsored events, including trade show planning, coordination and management, event-vendor management, budget management, and onsite execution and support. Some travel will be required, including travel to trade shows where you will be the only employee managing on-site
  • You stay on top of industry trends pertinent to the client’s industry and provide insightful recommendations on how to proactively leverage the information
  • You proactively and consistently bring new ideas to the table — for clients and/or internal teams or committees
  • You’re vocal in internal meetings and internal communications, sharing ideas across your client channels as well as agency channels
People Development
  • You’re becoming a strong mentor/coach and oversee the work of each person on your account teams to ensure client goals are met
  • You’re able to manage team members, helping them identify and monitor goals that will further their career
  • You provide direct, constructive feedback and coaching to teammates; you’re able to communicate about difficult topics in a diplomatic and respectful way
  • You play a strong role in the recruiting process, ensure the success of hires, and help provide a smooth and successful onboarding experience
Content Development
  • You identify and recommend content generation campaigns that will help advance the business objectives of our clients
  • You’re able to produce a range of compelling and persuasive materials with…
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