Marketing Manager - Xico Lighting

Marketing Manager – Xico Lighting (Embedded Role)

Location: Woburn, MA (On-Site Expected)**

Company: Xico Lighting (A 3

LED Group Company)**

Reports to: Xico GM (Solid Line)

Dotted Line: Group Marketing Manager (Standards & CRM)**

About Xico:

Xico Lighting is a manufacturing-driven business within 3

LED Group, focused on delivering high-quality lighting solutions to B2B customers and channel partners.

Xico’s marketing needs are practical, sales-aligned, and execution-oriented.

Role Overview:

The Xico Marketing Manager is an embedded marketing operator supporting sales growth, channel development, and customer engagement. This role focuses on sales enablement, campaign execution, partner programs, and local marketing initiatives. It is not a corporate strategy role.

• Develop product sheets, case studies, and presentations.
• Support quoting and proposal materials.
• Maintain website content and product updates.

• Coordinate trade shows and industry events.
• Support partner outreach programs.
• Execute email campaigns and follow-up programs.

• Implement targeted outreach initiatives.
• Coordinate with central marketing for CRM integration.
• Track campaign performance and report results.

• Ensure marketing-generated leads are properly captured.
• Maintain clean data entry standards.
• Support Salesforce reporting requirements.

• 5–10+ years in B2B marketing, preferably industrial or manufacturing.
• Strong execution skills (collateral, email campaigns, events).
• Comfortable working closely with sales teams.
• Practical, hands-on mindset.
• Experience with CRM systems preferred.
• Comfortable working on-site in a manufacturing environment.

• Not a group-level strategy position.
• Not a brand architecture role.
• Not a corporate communications role.

This is a practical, embedded marketing execution role.

Compensation: Competitive base salary plus performance-based bonus.