Associate Director, Marketing Excellence

Company Description

Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us at  Follow @abbvie on X, Facebook, Instagram, You Tube, Linked In and Tik Tok.

The Associate Director of Marketing Excellence will lead the development and execution of marketing excellence initiatives and training curriculum across Abb Vie, focusing on building capabilities, driving commercial effectiveness, and increasing marketers’ digital literacy to deliver customer‑centric, personalized marketing experiences. This individual will partner with Marketing Managers and Leaders throughout Abb Vie’s portfolio, working closely to diagnose needs and develop solutions that advance marketing competencies and support the creation of a world‑class marketing organization.

Success in this role requires expertise in marketing – specifically familiarity with Abb Vie’s Brand Planning Process, Marketing Competencies and core marketing skills. Omnichannel marketing experience preferred. Role also required a level of expertise in learning & development – demonstrating the ability to design, deliver, and continually improve impactful training programs, and a strong orientation toward cross‑functional collaboration. The Associate Director will regularly engage and lead teams comprising participants from U.S. TA&O (including Brand Excellence, Learning and Development, APEX, Lab+), U.S. Commercial Marketing, Market Access Marketing, Medical Affairs, Regulatory, Legal, Office of Ethics & Compliance, HEOR, Agency Relations, Business HR, as well as other internal and external partners.

Exceptional communication skills and an aptitude for collaborating effectively at all organizational levels are essential.

• Lead the development, execution, and continual evolution of marketing excellence initiatives that drive commercial effectiveness across Abb Vie.
• Work collaboratively across franchises and cross‑functional teams to gather stakeholder input, align to business strategies, and deliver impactful programs that elevate the effectiveness of U.S. Commercial Marketers.
• Strategically diagnose organizational and commercial team needs; develop, direct, and influence commercial training and development strategies accordingly.
• Assess marketing skill gaps, perform needs analysis, and define training requirements to create robust learning pathways for diverse marketing and commercial audiences.
• Design, deliver, and facilitate engaging training and onboarding programs (in‑person and virtual) covering marketing fundamentals, advanced tactics, and Abb Vie best practices, leveraging adult learning principles and modern instructional design.
• Create clear learning objectives, conduct post‑training evaluations, and utilize feedback and analytics to measure program effectiveness and drive continual improvement.
• Develop, lead, and innovate training experiences and approaches, incorporating industry‑leading practices, business trends, and strategic brand needs to deliver a competitive advantage.
• Execute detailed project plans; manage cross‑functional teams and/or external partners through large initiatives and ensure successful content co‑creation, program execution, facilitation, and iteration.
• Build, manage, and model strong partnerships and networks with Abb Vie colleagues, experts, and external capability development partners/agencies.
• Demonstrate exceptional stakeholder communication skills to forge trusted relationships at all levels and across disciplines.
• Drive enhancement of marketing competencies among new and existing marketers to accelerate product commercialization and business impact.
• Stay abreast of industry trends in marketing, digital, and learning & development.
• Exhibit a strong commitment to Abb Vie's values, especially a patient‑first mindset, and…