Product Researcher

About Us

Our mission is to dominate the betting and gaming industry on a global scale and we need the very best Tech talent to help us achieve this.

We recently migrated all of our customers onto our very own proprietary platform - so it's an exciting time to join us. With the help of our new platform, we're able to pioneer new products and drive more advanced, creative technologies. The result? Unrivalled experiences for millions of customers worldwide.

Betfred's Technology department is driven by innovation, and you'll be at the heart of unlocking our new platform's potential. So, if you want to help shape the future of betting and gaming, then it s to time to join us.

As a Product Researcher at Betfred, you will play a critical role in shaping our sports book, lotto and gaming products by planning and conducting research initiatives. You will collaborate closely with the Product Managers, Designers and other stakeholders to uncover user needs, optimize experiences, and provide data-driven insights.

Alongside the Product Research Lead, you will be responsible for being the research voice within Betfred, carrying out research and ensuring that is communicated with stakeholders. This is a recently established function meaning we are looking for a proactive, hands-on researcher who thrives in a fast paced environment and can drive research initiatives from identifying problems to delivering high quality insights.

• Plan and conduct end-to-end product research projects across discovery, delivery and optimisation with help from the Product Research Lead where needed
• Conduct a range of research studies including interviews, surveys and usability testing
• Assist in developing and executing research initiatives to gather actionable insights that inform product design and business decisions.
• Turn research findings into clear, actionable insights that inform product decisions, communicating insight through storytelling, visuals and presentations
• Advocate for customer needs while understanding commercial, technical and regulatory constraints
• Collaborate with cross-functional teams to identify research opportunities and integrate findings into the product development lifecycle.
• Advocate for user-centered design principles by ensuring research insights influence product and business strategy.
• Stay informed about industry trends, competitor offerings, and emerging research methodologies to continuously refine Betfred’s approach to UX research.

Essential

• Proven experience in research, with expertise in both qualitative and quantitative methodologies, including conducting interviews and setting up surveys.
• A high level of analytical skills with the ability to interpret data and translate it into meaningful insights that can be activated.
• Excellent communication and storytelling skills to convey research findings effectively.
• Ability to run research in a highly transactional technology business, Ecommerce, or a similar fast-paced environment.
• Comfortable working autonomously, with the ability to proactively identify opportunities and drive projects forward without constant oversight.
• Comfortable collaborating with designers, product managers, and engineers to implement research insights, embedding into product squads where necessary

Desirable

• Interest in or experience in sports and/or gaming/betting is a plus but not mandatory.
• Experience with  is a plus but not mandatory.

We offer a variety of competitive benefits, some of which vary depending on the role you’re recruited to. Some of what you can expect in this role includes:

• A competitive rate of pay and pension contribution (£45,000 - £55,000)
• Generous discretionary bonus schemes, incentives and competitions
• An annual leave entitlement that increases with length of service
• Access to an online GP 24/7, 365 days a year for you and your immediate family.
• Employee wellbeing support through our Employee Assistance Programme
• Enhanced Maternity & Paternity Pay
• Long Service Recognition
• Access to a pay day savings scheme, financial coach and up to 40% of your earned wage ahead of payday, through Wagestream.

For more information, visit Betfred Careers.