B2B Content Lead
Listed on 2026-01-22
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Marketing / Advertising / PR
Digital Marketing, Digital Media / Production
B2B Marketing Manager
Location:
Remote (Greater Manchester, UK), with future Hybrid
Salary:
Up to £42,000 per annum
Bordeaux & Burgundy, headquartered in New York, is a B2B SaaS, content-first marketing firm. We work with the world’s most ambitious SaaS and technology brands. Building GTM engines, we help our clients clarify their positioning, learn their audience and generate demand through content marketing and channel distribution.
To date, we’ve driven over $10bn in acquisitions, $2bn+ in pipeline and thousands of new customers for our client brands across Prop Tech, Fin Serv and AI.
Where we stand apart from a sector increasingly dominated by volume promises and short-term tactics, is our belief that an agency partner develops B2B growth through long-term consistency – not in 5-step packages or false guarantees. We do not sell lead quotas, growth hacks, or templated playbooks. We build credible go-to-market engines designed to withstand scrutiny from founders, sales teams, and investors.
We fundamentally believe in creating sustainable, compounding results over the long-term.
Today, we’re partnered with the world’s most prestigious VC/PE investor firms, government organisations, leading technology companies, and are continuously recognized by the leading industry bodies:
Forbes, The Drum, Campaign, Adweek, BIMA and more. We’re known for world class marketing ideas and execution.
Our team comprises multidisciplinary B2B marketing experts. Known in their respective fields for their elite expertise and mastery of the most sophisticated GTM models you’ll find across marketing channels. To join this elite team, we now seek a B2B Content Lead. An expert representative of the firm, leading the strategy and delivery of our clients’ content marketing solutions.
The RoleThis is a senior, execution‑heavy, content‑led position for a specialist who deeply understands B2B SaaS content marketing and is as comfortable creating work as they are shaping its strategy. This is not a writing‑only role. It is a content ownership position designed for a wordsmith and marketing expert who understands how to create first‑class content pieces, where those can be activated, how it might perform, and how it compounds value across a business's GTM engine.
You will spend the majority of your time ideating, creating, and refining high‑impact, GTM considered, B2B content: whitepapers, guides, blogs, eBooks, landing pages, email campaigns, paid social ads, and other long‑form narrative assets. You will also be responsible for defining content strategies for our clients, aligning messaging frameworks to ICPs, product value props, and commercial objectives.
You will be treated as the firm’s subject‑matter expert in content marketing. While you will have a team of designers and other content experts to support, you will be expected to lead client content projects with conviction, make creative decisions, and uphold an exceptionally high bar for quality, clarity, and accuracy. Your attention to detail must be absolute. Your written English must be exemplary.
This role will challenge you. It demands intellectual rigor, creative confidence, and the ability to move between brands, tones of voice, and content formats with ease. In return, you will work on some of the most sophisticated B2B SaaS GTM programmes in the market today and materially influence how category‑defining tech companies communicate.
Location & Working Pattern- Remote role - a hybrid model is likely to develop in Manchester as the business grows.
- Must be based in the Greater Manchester area or commutable.
- Regular in-person working with Manchester-based colleagues.
- Occasional client meetings (UK, with occasional international travel).
We respect your time. And once you join us, you’ll learn that we operate transparently and value getting to the point efficiently. As such…
This role is not for you, if any of these ring true:
- You are not based in, or within commutable distance of, Greater Manchester.
- You see yourself primarily as just a writer, rather than a content marketer that considers a content piece’s distribution and impact on a…
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