Marketing Manager - Operations

Position: Marketing Manager - Operations (Permanent)
Location: Salford

Our top telecoms client is looking for a Marketing Manager - Operations to join their team in Irlam on a 12 month fixed-term contract

Our Client has a requirement for a Marketing Manager - Operations, who will be required to work on a contract basis in Irlam.

Role

Purpose:

You will lead the Marketing Operations function, ensuring the Marketing team operates efficiently, consistently and at scale, enabling delivery of the marketing strategy on time and within budget. As the Marketing Manager
- Operations, you will provide senior operational oversight, owning ways of working, resource planning, agency management, tooling and reporting across the group.

This role is critical to ensuring the Marketing function runs smoothly in a fast-paced, high-volume environment, balancing priorities across wholesale and retail, and creating a scalable operating model. You will work closely with internal teams, senior stakeholders and external agencies to drive performance, standardisation and return on investment.

Job

Role Responsibilities:

Marketing Operating Framework

· Own and evolve the group-wide marketing operating model, processes and ways of working.

· Ensure teams collaborate effectively and operate within a consistent, process-driven environment.

· Regularly review and optimise the operating framework in line with business priorities.

Resource Planning and Prioritisation

· Own the intake, planning and prioritisation process for all marketing activity.

· Plan and manage marketing workload and resource capacity across teams.

· Ensure delivery of agreed priorities while protecting wholesale commitments.

Agency and Supplier Management

· Own day-to-day relationships with creative, performance, digital and production agencies.

· Set briefing standards, KPIs, delivery expectations, and review cadence.

· Lead on marketing supplier management (alongside Procurement), optimising contracts, retainers and ROI.

· Ensure agencies are prioritised correctly across wholesale and retail brand(s) activity.

Marketing Platforms

· Act as the business owner for marketing technology selection, integration, governance and adoption.

· Lead standardisation of platforms across the group, including CRM, websites, reporting and PPC tech stack.

· Reduce duplication, inefficiency and cost caused by fragmented systems.

Reporting and Performance

· Establish consistent reporting across wholesale and retail.

· Produce and share marketing updates with the wider business to ensure visibility and engagement.

· Provide leadership teams with clear insight into performance, delivery and ROI.

· Track spend and performance to support informed decision-making.

Insight and Intelligence

· Own the delivery of group-wide customer, partner and market insight on behalf of the Group Marketing function.

· Consolidate insight from wholesale, retail, performance data, market analysis and external sources into clear, actionable outputs.

· Produce regular insight packs, dashboards and analysis to support strategic decision-making across wholesale and retail.

· Support the Group Head of Marketing & Communications with insight required for Executive, Board and investor-level discussions.

· Ensure insight is consistent, comparable and accessible across the business, enabling informed prioritisation and investment decisions.

Communications

· Own the operational delivery of group internal communications, managing internal communications planning, cadence and execution, including business updates, briefings and change communications.

· Coordinate inputs from wholesale, retail and corporate stakeholders into clear, consistent messaging.

· Ensure internal communications are timely, accurate and aligned to agreed group narratives.

· Support business activity such as organisational change and transformation programmes.

Scalability

· Design and maintain a marketing operating model that supports additional brands with minimal duplication.

· Ensure new brands can integrate seamlessly into existing platforms, agencies and processes.

Experience / Skills / Knowledge /

Qualifications:

Experience operating within a complex, matrix organisation, working cross-functionally.

· Proven ability to design, implement and…