Marketing Executive - Events

Marketing Executive – Events

Interact Software is seeking a Marketing Executive – Events to attend and host high‑caliber events, both in‑person and virtual, to increase brand awareness and drive leads.

• At least three years of event marketing experience
• Proven track record of planning and hosting in‑person and virtual events
• Ability to travel a few times a year is required
• Understanding of lead generation and funnel metrics
• Creativity and willingness to try new things a plus
• Knowledge of end‑to‑end event planning processes, including logistics, vendor coordination, and on‑site execution
• Familiarity with event marketing strategies and how they contribute to lead generation and brand awareness
• Understanding of webinar and virtual event platforms, including setup, promotion, and post‑event follow‑up
• Experience working with CRM and marketing automation tools to track event performance and ROI
• Awareness of industry trends in event experiences, sponsorship activation, and audience engagement techniques
• Good at taking feedback and interested in career growth
• Strong attention to detail, deadline adherence and organisational skills
• Strong written and verbal communication skills

• Manage all logistics surrounding industry trade shows and Interact‑sponsored events
• Plan and manage all logistics for Interact‑hosted events (UK & EMEA)
• Work with digital marketing and content creation teams to build pre‑ and post‑show communications
• Recommend venues, activities, giveaways and more to elevate the Interact presence at events
• Manage sponsor ships and liaise with conference representatives to maximize exposure
• Work with external agencies as necessary to build booth materials, swag, etc.
• Support with administrative tasks including adding campaigns and uploading data to Salesforce, creating webinars and managing back‑end settings of virtual events, building event emails in Hub Spot.
• Measure and communicate success post‑event