Communications Coordinator

Essential Duties and Responsibilities

• Collaborates with the Department Director to promote healthy living, social responsibility, and youth development. Serves as a role model for other staff and participants.
• Creates press releases, media advisories, and community announcements. Develops signage, flyers, and digital materials to drive participation and awareness.
• Collaborates with program directors, development staff and executive leadership to create marketing and communication efforts that align with organizational priorities.
• Develops and maintains marketing materials, digital content, and promotional collateral. Manages the YMCA's social media and digital content presence, including weekly newsletters.
• Manages promotional and communication needs for YMCA events and programs and supports fundraising campaigns.
• Plans and executes community engagement and recognition events.
• Assists with tracking marketing metrics and engagement analytics to assess effectiveness and inform strategy.
• Maintains organized content archives, photo libraries, and communication records.
• Creates and maintains positive relationships with media outlets and community partners.
• Gathers and shares impact stories that highlight the YMCA's work and community benefit.
• Ensures consistent use of the YMCA brand voice, messaging, and visual identity across all communications. Ensures all marketing efforts are fully compliant with the YMCA branding guidelines.
• As a Mandated Reporter, recognizes signs of abuse or neglect and reports to supervisor and the appropriate authorities.

• Performs other tasks and projects as assigned.

• While performing the duties of this job, the employee is regularly required to stand, walk, sit, talk, hear, bend, and lift.
• The employee is also required to use hands and fingers to operate a standard computer keyboard or tablet; use a computer, mouse, printer, and copier and speak and hear using a telephone.
• Specific vision abilities required by the job include close vision, distance vision, and the ability to adjust focus.
• The employee will lift and/or move up to 30 pounds.

• Work is performed at a community campus that serves all people.
• Work is occasionally stressful and requires ability to multi-task, meet deadlines, and successfully cope with the pressures which are related to the position.
• The campus facility is open early mornings, evenings, and weekends and the job may require attendance outside of regular business hours (9am – 5pm).
• The noise level can be all volumes.

• 5-7 years of experience in a related field.
• CPR and First Aid certification required within 60 days of hire.
• Team player, with superb interpersonal skills. An ability to work with co-workers and the public in a positive and friendly manner and resolve conflicts as needed.
• Self-starter with the ability to multi-task, lead others, work independently, and adapt to changing circumstances in a fast-paced environment.
• General computer skills with the ability to effectively learn and use new software.
• Valid driver's license and acceptable driving record with access to personal vehicle preferred.
• Knowledge and proficiency with social media platforms.
• Strong attention to detail, including the ability to proofread and edit social media content for accuracy and clarity.

• Bachelor's degree or the equivalent experience.

• The health and wellness of our staff is paramount, so we foster a culture of healthy living amongst our team and offer a YMCA membership and program discounts.

Boothbay Region YMCA