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Marketing Automation Consultant

Job in Madison, Dane County, Wisconsin, 53774, USA
Listing for: Apex Systems
Full Time position
Listed on 2026-01-02
Job specializations:
  • Education / Teaching
    Digital Marketing
Job Description & How to Apply Below

Job Description

We are seeking a Senior Marketing Automation Consultant / Developer to support digital customer experience strategies and projects within the Salesforce Marketing Cloud platform. This role is also responsible for understanding digital engagement metrics and implementing strategies to increase customer engagement.

You will be running your own projects from start to finish, intake meetings with Leads, gather requirements, lead peer reviews, communicate with requesters and build technical solutions from scratch. 70% of your time is Technical Coding/building solutions work, 30% Project Management/Consulting with stakeholders.

Examples of current work
  • Journey optimization
  • Building adhoc emails for certain lines of business
  • Integrations within automation studio
Job Responsibilities

Execute marketing automation (Salesforce Marketing Cloud) programs and processes from start to finish including design building, QA, deployment and reporting of emails, landing pages, journeys and automations.

Proactively advise Marketing and other cross-functional partners of best practices with regards to marketing automation, increasing digital engagement, platform capabilities and testing.

Demonstrate flexibility, versatility and an ability to shepherd multiple concurrent priorities to completion, seeking guidance as necessary.

Execute campaigns for customers and partners that drive awareness, engagement, retention and advocacy throughout their journey.

Job Requirements
  • Salesforce Sales Cloud platform experience required.
  • Preferred:
    Journey builder, automation studio, cloud pages, Salesforce Sales or Service Cloud features
  • Preferred:
    Knowledge of HTML, CSS, SQL and AMP Scripting
  • 7-10+ years of experience in a similar position
  • Ability to manage projects and consult with stakeholders on needs
EEO Statement

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law.

Apex Will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at or .

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