VP Marketing

VP Marketing# VP Marketing Full-time  Marketing  Madison Heights, Michigan, United States Share
3. VP Marketing

VP Marketing, Madison Heights, Michigan, United States, Marketing, Chemicals## Responsibilities & Opportunities Sika is searching for a talented highly experienced marketing professional for our VP position.  In this role, the VP of Marketing would have full responsibility for product management/marketing and promotional support of Sika  Automotive and Industry businesses (USA).  The VP would develop, implement, and manage all aspects of the marketing plan targeting specific segments with programs that ensure profitable and sustainable growth.
** Key Responsibilities**:
* Manage internal Marketing and Product Management team for effectiveness and performance to expectations
* Align departmental resources and activities to the aligned and agreed on business KOI's and driven strategies
* Conduct market research and analysis to determine size and attractiveness of targeted market segments
* Understand Sika's market share vs. competition, measure it regularly and strategize for growth
* Complete competitive analysis as required to support product position vs competitive threats
* Assist in development of a 3-year strategic plan
* Develop a 1-year marketing plan with Sales Management and implement on-time according to established budget
* Manage the internal RFP process for approval of development projects
* Support Sales to support NBS- new booked sales targets
* Oversee internal communications where requested (Newsletters, special events)
* Manage special projects introduced by Senior Executive Staff as required## Preferred Skills
* Bachelor's degree in business, Marketing, or Technical field of study
* MBA is most desirable
* Minimum of 10 years' experience in a marketing/sales role
* Product Management experience is required
* Minimum of 5 years' experience in the Automotive Industry
* High level of communication skills### Perks & Benefits Perks & Benefits
* 401k with Generous Company Match
* Bonuses* Medical, Dental, and Vision Benefits
* Paid Parental Leave
* Life Insurance
* Disability Insurance
* Paid time off, Paid holidays
* Floating holidays + Paid Volunteer Time
* Wellness/Fitness Reimbursements
* Education Assistance
* Professional Development Opportunities
* Employee Referral Program & More!

Sika fosters a culture of entrepreneurship, empowering each individual to make decisions, learn from experiences, and shape their own career path. The safety and well-being of employees are top priorities at Sika, with a strong commitment to open communication and maintaining a safe workplace. In addition, Sika actively contributes to the community and promotes sustainability by giving back, minimizing environmental impact, and embracing social responsibility.

Sika Corporation is committed to a work environment that supports, inspires, and respects all individuals that apply. As an equal opportunity employer Sika will consider all qualified applicants without discrimination on the basis of race, color, religion, sex, pregnancy, sexual orientation, gender identity, age, disability, national or ethnic origin, or other protected characteristics.### About Sika
** About Sika
** With more than 100 years of experience, Sika is a worldwide innovation and sustainability leader in the development and production of systems and products for commercial and residential construction, as well as the transportation, marine, automotive, and renewable energy manufacturing industries.

Sika has subsidiaries in 102 countries around the world and, in over 400 factories, produces innovative technologies for customers worldwide. In doing so, it plays a crucial role in the transformation of the construction and transportation sector toward greater environmental compatibility. With more than 34,000 employees, the company generated sales of CHF 11.76 billion in 2024.
#J-18808-Ljbffr