Community Engagement Specialist

Community Engagement Specialist (Hourly Contractor)

Hourly rate: $20/hr (Part time).

Location:

Lynchburg, VA and surrounding service area. Company:
Davis Heating, Cooling, Plumbing & Electrical.

Reports To:

General Manager (Davis).

Employment Type:

Contract / Hourly (1099 or W-2 Part-Time Contractor, per company preference).

Schedule:

Primarily evenings/weekends; some weekday coordination hours. Primary Goal:
Increase brand presence and community goodwill through strategic participation in family-focused and youth sports/community events.

• Work with General Manager to identify and evaluate events aligned with Davis’ brand goals (youth sports, high school games, tournaments, family events, school/community festivals).
• Build an annual/seasonal community event calendar with recommended priorities.
• Support General Manager in establishing and maintaining relationships with event organizers, athletic directors, booster clubs, league reps, and community leaders.
• Present event participation opportunities to the GM/Marketing Lead for approval (as needed).

• Coordinate event participation, including booth space, setup needs, giveaways, banners, promotional items, and staff participation.
• Ensure Davis branding is consistent and professionally represented at all events.
• Collaborate with internal marketing (or designated Davis team member) to ensure messaging, collateral, and materials are ready.

• Attend assigned events as the Davis representative.
• Engage families, homeowners, and community members in friendly conversation to build awareness and trust.
• Promote Davis offerings (heating, cooling, plumbing, electrical) in a community-friendly way (non-aggressive; education-first).
• Support lead capture efforts (raffle, QR code signups, newsletter list, free inspection promo, etc.) based on approved tactics.

• Provide post-event summaries including:
• Number of interactions (estimated)
• Leads collected or QR signups (if used)
• Community feedback and key conversations
• Future opportunities identified (sponsor ships, partnerships, next events)
• Maintain a running engagement report and hours log.

• Experience with event coordination, community outreach, field marketing, or brand ambassador roles.
• Strong interpersonal skills; comfortable speaking with families and homeowners.
• Organized, proactive, and dependable; able to manage event schedules and communications.
• Comfortable working evenings/weekends and being “the face” of Davis at local events.
• Reliable transportation.

• Familiarity with Lynchburg-area community organizations, youth leagues, or schools.
• Previous experience in home services marketing, brand ambassador work, or community sponsorship activation.
• Basic comfort using simple lead capture methods (QR forms, raffles, sign-up sheets).