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Fire Alarm Sales Representative

Job in Louisville, Jefferson County, Kentucky, 40201, USA
Listing for: Silco Fire & Security
Full Time position
Listed on 2026-02-01
Job specializations:
  • Sales
    Business Development, Sales Representative
Salary/Wage Range or Industry Benchmark: 90000 - 170000 USD Yearly USD 90000.00 170000.00 YEAR
Job Description & How to Apply Below

Overview

Location: Louisville, KY

Job :1770

# of Openings:1

Location: Louisville, KY

Silco Fire & Security isn’t just a company, it’s a mission. Every day, our team plays a vital role in protecting lives and property for over 45,000 businesses across Ohio, Kentucky and surrounding states. We design, install, maintain and monitor fire protection and security systems that keep people safe and businesses compliant.

As the market leader in the Midwest, Silco is a growing, family-owned company with over 500 employees working from our headquarters in Cincinnati and branches in Dayton, Columbus, Akron, Cleveland and Louisville. Recognized as a Top Workplace and named to the Inc. 5000 list of fastest-growing private companies, we have a long-standing track record of success and ambitious goals for the future.

Our impact extends beyond fire alarms and sprinklers; we provide peace of mind to the communities we serve. At Silco, you’re not just doing a job, you’re making a difference.

Position Overview

As an outside fire alarm systems sales representative, you will be responsible for generating new installation projects for alarm systems through electrical contractors and end users. In addition to installation sales, you will be responsible for securing the monitoring/service contract following the installation. Prior fire alarm or low voltage sales experience is preferred but not required.

Responsibilities
  • Prospecting and Lead Generation:
    Identify and qualify potential customers through various channels, including cold calling, networking events, referrals, and online research.
  • Consultative Selling:
    Conduct thorough needs assessments and site evaluations to understand customers’ fire protection requirements and tailor solutions accordingly.
  • Solution Presentation:
    Prepare and deliver compelling presentations and proposals that showcase the benefits and features of our products.
  • Relationship Building:
    Cultivate strong relationships with customers, contractors, engineers, property managers, and other key decision makers in the fire safety industry.
  • Quoting and Negotiation:
    Prepare accurate quotes and negotiate terms and pricing to secure profitable contracts while ensuring client satisfaction.
  • Pipeline Management:
    Maintain a well-organized sales pipeline, track sales activities, and provide regular updates to management on progress and forecasts.
  • Industry Knowledge:
    Stay informed about industry trends, regulations, and emerging technologies in fire protection to effectively advise customers and maintain a competitive edge.
  • Customer Service:
    Provide exceptional pre-sale support to customers, addressing inquiries, resolving issues, and ensuring a smooth transition during system implementation and ongoing maintenance.
  • Collaboration:

    Collaborate closely with internal teams, including project managers, technicians, and customer service representatives, to ensure seamless project execution and customer satisfaction.
  • Goal Achievement:
    Meet or exceed sales targets and performance metrics set by management, demonstrating commitment to driving revenue growth and expanding Silco’s market presence.
Qualifications
  • Proven track record of success in B2B sales, preferably in the fire protection and life safety systems industry.
  • Strong communication, presentation, and negotiation skills, with the ability to build rapport and trust with potential customers.
  • Technical aptitude and a keen interest in learning about fire alarm systems, codes, and regulations.
  • Self-motivated, results driven mindset with the ability to work independently and as part of a team.
  • Prior fire alarm or low voltage sales experience is preferred but not required.
  • Bachelor’s degree in business, Marketing, Engineering, or a related field is preferred.
  • Valid Driver’s license and willingness to travel locally as needed.
Compensation & Benefits

Compensation ranges based on experience, performance, and accumulation of projects and ranges from $90K to $170K. Silco offers a wide range of benefits such as medical, dental, vision, Aflac and a Flexible Spending Account (FSA). Silco offers company paid short-term disability and life insurance, as well as company paid training. The Company also boasts a 401(k) program with company matching and tuition reimbursement.

Silco provides paid holidays and generous paid time off.

Employment Conditions

Employment at Silco is contingent upon completing and passing a background check and drug screen. Silco is an Equal Opportunity Employer.

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