Senior Director of Communications
Listed on 2026-01-22
-
Marketing / Advertising / PR
Marketing Communications, Branding Specialist / Ambassador -
Management
Title:
Senior Director of Communications
Requisition #: 2914
Location:
Louisville, KY, US, 40222
Property:
Churchill Downs Incorporated
Pay Range:
Market Competitive
Headquartered in Louisville, Kentucky, Churchill Downs Incorporated has expanded through the development of live and historical racing entertainment venues, the growth of the Twin Spires horse racing online wagering business and the operation and development of regional casino gaming properties. Churchill Downs Incorporated is an inclusive and fun place to work. We celebrate unique approaches and points of view. We believe diversity is a mindset that drives excellence.
We’re always learning, evolving and growing. We innovate through mutual respect of ideas and collaboration. This allows us to build a common language that inspires our team members and propels us toward the achievement of our vision.
The Senior Director of Communications is responsible for developing and executing comprehensive internal and external communications strategies that protect and enhance the reputation, brand, and strategic priorities of Churchill Downs Incorporated (“CDI”). This role serves as a key strategic advisor to senior leadership and collaborates closely with Investor Relations, Government Relations, Legal, Human Resources, and business unit leaders to ensure consistent, compelling, and accurate messaging across all stakeholders.
EssentialDuties And Responsibilities Corporate & Executive Communications
- Develop and implement enterprise-wide communications strategies aligned with CDI’s business objectives, values, and brand.
- Partner with senior leadership to craft executive messaging, speeches, presentations, talking points, and written communications for internal and external audiences.
- Ensure consistent tone, voice, and messaging across all communication channels and platforms.
- Collaborate closely with the Investor Relations team to support earnings communications, investor presentations, press releases, and shareholder materials.
- Assist in the development of messaging for quarterly earnings calls, annual reports, investor days, and other public disclosures.
- Ensure communications align with public company requirements, disclosure standards, and regulatory guidelines.
- Partner with Government Relations and Legal teams to support messaging related to legislative, regulatory, and public policy initiatives.
- Develop communications strategies and materials for engagement with elected officials, regulators, industry partners, and community stakeholders.
- Provide guidance on sensitive issues that may impact CDI’s public standing or operating environment.
- Serve as a primary contact for media inquiries in coordination with senior leadership and external advisors.
- Develop proactive media strategies and manage reactive communications, including crisis and issues management.
- Oversee press releases, statements, and external announcements to ensure accuracy, clarity, and alignment with corporate priorities.
- Develop and execute internal communications strategies that engage employees, reinforce company culture, and support organizational change.
- Partner with Human Resources and leadership to communicate key initiatives, updates, and change-management efforts.
- Support communications related to talent, culture, and employee engagement initiatives.
- Lead and mentor communications team members and manage external agencies or consultants as needed.
- Serve as a trusted advisor to senior leadership on communications strategy, risk, and reputation management.
- Collaborate cross-functionally to ensure alignment across CDI’s business units and corporate functions.
- Bachelor’s degree in Communications, Journalism, Public Relations, English, Political Science, or a related field required, advanced degree preferred.
- 10+ years of progressive experience in corporate communications, public relations, or a related field, preferably within a public company or highly regulated environment.
- Experience working with Government Relations, public affairs, or regulatory communications strongly preferred.
- Exceptional writing, editing, and storytelling skills, including long-form editorial and publication leadership experience.
- Proven experience advising senior executives and working directly with C-suite leaders.
- Strong understanding of media relations, crisis communications, and reputation management.
- Ability to manage multiple priorities in a fast-paced environment while exercising sound judgment and discretion.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
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