Marketing Systems Analyst

Job Description:

Changing the World, One Kibble at a Time

Champion Petfoods is expanding! We are excited to announce we are looking for a Marketing Systems Analyst to join our rapidly growing company.

Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35+ years. From our humble beginnings, founded in a small town in Alberta, Canada, Champion – with its ORIJEN® and ACANA® brands – is a key player in the global premium pet food industry.

Our purpose, To Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetime, provides the foundation for our highest aspirations as a company. Being a partner to the communities that surround us – and the environment that sustains us – are top priorities.

We would love to hear from you if you are passionate about personal and professional growth and see yourself as a key player contributing to our continued success as an award-winning company.

The Marketing Systems Analyst plays a critical role in enabling data-driven decision-making across Marketing, Sales, and Commercial teams. In this role, you will own and develop the marketing reporting ecosystem, from data ingestion and modeling to insight-driven dashboards, while partnering closely with IT and cross-functional stakeholders to deliver scalable, high-impact analytics and insights.

This position will work on a hybrid schedule with 3 days in-person in our Edmonton (Canada) or Colorado (United States) office.

Marketing Systems & Reporting

• Own and manage the marketing reporting ecosystem, including dashboards and enhancements
• Partner with IT to implement and optimize data ingestion into data‑lake environments
• Design and manage optimized data‑lake views to improve dashboard performance and usability
• Enhance visualization standards with focus on user experience and actionable insights
• Support recurring and ad‑hoc reporting needs using managed reporting and custom queries

Business Analysis & Insights

• Analyze performance trends and opportunities across key metrics
• Translate data into clear, action-oriented insights and recommendations
• Clearly articulate the what, why, and so‑what of business performance
• Challenge existing approaches when improvement opportunities exist

Data Ownership & Quality

• Own data accuracy and integrity across systems and reports
• Perform routine and ad‑hoc data validation and troubleshooting
• Maintain timely execution of periodic manual updates - Improve ways of working to enhance data reliability

Cross‑Functional Collaboration

• Partner closely with IT, Marketing, Sales, Innovation, and other stakeholders
• Engage global stakeholders to unlock new analytical capabilities
• Communicate insights clearly and confidently, including challenging unclear asks

• 4+ years of experience in consumer insights and analytics, with a background in consumer packaged goods (pet food or similar), E‑commerce, or direct‑to‑consumer (DTC)
• End‑to‑end data development experience (e.g., Databricks to Power BI)
• Experience with syndicated and third‑party data sources (e.g. SPINS, Nielsen, Circana, Euromonitor)

• Ability to operate independently in ambiguous environments
• Strong data storytelling
• Highly organized and able to manage multiple projects
• Strong communication and stakeholder engagement skills, with the ability to influence teams across regions and functions.
• Demonstrated capability in change management and leading multi‑disciplinary teams
• Fluent in English, both written and spoken
• SQL, Power BI and Data Visualization
• Analytical Thinking, agile Mindset and able to convert Insights to Action
• Omni‑Channel Acumen

• Safety: a strong commitment to ensure all people are provided with a safe, healthy and respectful environment.
• Earnings: $80,000 - $105,000 annual salary, annual bonus eligibility, 401k/RRSP with company matching.
• Industry Competitive Benefits: Medical, dental, vision and employee assistance programs to meet your individual or family needs.
• Continuing
  
  Education:
  
  In house & online learning & development, as well as an education assistance program.
• Quality: a dedication to uphold the highest standards of…