Director, Product Management, Plans and Pricing

Director, Product Management, Plans and Pricing

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries. Members can play, pause and resume as much as they want, anytime, anywhere, and can change their plans at any time.

The Commerce Product Management team is responsible for making it easy for anyone around the world to join and stay a Netflix member, driving global membership growth and monetization. This includes the end‑to‑end membership lifecycle, from acquisition to retention, including plans and tiers, pricing, identity and household sharing, payments, and partner integrations. Our work spans all platforms (TV/living room, mobile, tablet, and web) and in 190+ countries.

In this role, you will take full responsibility for the Plans and Pricing goals and strategy. For Plans, you will define and build the set of plans for members to best meet their needs, ensuring we cover a wide range of willingness to pay and delivering differentiating value. For Pricing, you will own the pricing decision, execution, and long‑term strategy of our pricing at the global and local level.

These are our biggest business levers that impact Netflix’s membership experience and revenue growth.

• Establish pricing recommendations for each country, plan, product or service based on membership and revenue impacts.
• Lead a nimble team of colleagues across Finance, Strategy Planning & Analysis, Data Science, and Consumer Insights to design and orchestrate a learning agenda around consumer willingness to pay and price elasticity.
• Drive price change planning, with a cross‑functional team that includes Product, Design, Finance, Data Science, and Comms.
• Develop the strategy for plan tiering and evolution (features, windowing/catalog, spreads, add‑ons), along with right positioning in partnership with the product marketing team that takes into account consumer demand, revenue growth, and other factors.
• Lead discussions with senior executives and regional leadership teams regarding local plans and pricing decisions and forward‑looking strategy.
• Define and build product and user experience features for plans and pricing changes.
• Maintain a comprehensive understanding of company‑wide initiatives that would affect plans and pricing decisions.
• Manage a team of Product Managers focused on the plans and pricing.
• Think broadly about the Netflix business and contribute to efforts beyond your domain.
• Foster an inclusive environment, where all viewpoints are welcomed and encouraged.

This role is based in our Los Gatos office (preferred) in a hybrid model, but we are open to remote candidates who are on the West Coast. Travel to Los Gatos will be required if remote based.

• 10+ years of experience working in strategy, product, consulting (or combination) focused on monetization strategy.
• In‑depth experience with how companies should tier, package, and structure their commercial offerings, and proven record of prioritizing and driving large‑scale monetization programs and initiatives.
• Worked in a direct‑to‑consumer business, preferably with global scope where the consumer is paying for the service.
• Strong understanding of market dynamics and consumer behavior/preferences, across econ/finance and marketing disciplines.
• Passion for Growth, Plans/Packaging, and/or Behavioral Economics.
• Strong instincts for outstanding customer experience.
• Demonstrated leadership working effectively with designers, data scientists, engineers, researchers, and colleagues across content, communications, and marketing.
• Effective communication to senior executives. Your ability to build strong relationships is critical to success.
• Excellent verbal and written communication skills – you will write a lot!
• Direct experience leading and managing product managers.
• Experience working in an organizational structure with both vertical and horizontal teams where ownership of a capability cuts across multiple teams.

• Opportunity to impact the business in a meaningful way.
• Responsibility – Netflix offers true transparency and autonomy. Our culture is unique and is…