BAND - Channel Marketing Specialist

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NAVER U.Hub is the U.S. subsidiary of NAVER, a global internet technology company based in Los Angeles with offices in Seattle and Redwood City. Our teams across Naver Search US, BAND, Things Book, and Naver Ventures collaborate to advance AI, social media, and investment initiatives that build smarter and more connected experiences for global users.

We are seeking a motivated and creative Channel Marketing Specialist to support our marketing efforts by developing and executing channel-specific content and campaigns for the BAND app, with the potential to support future services from NAVER U.Hub as needed.

At BAND, we sponsor and collaborate with diverse channels—including brands, media/influencers, organizations, events, professional groups, users, and more—to expand our reach and attract new customers. We also operate a top-ranking, free group communication app that helps teams and communities stay connected, organized, and achieve more together.

• Research and identify new channels to maximize audience reach and engagement
• Develop co‑marketing initiatives that support growth and brand visibility
• Collaborate with internal and external teams to ensure cohesive messaging and brand consistency across all channels

• Develop and execute channel‑specific marketing programs to effectively educate channel audiences about BAND and drive adoption and engagement
• Create and implement BAND app rollout plans across partner organizations, ensuring successful adoption and ongoing usage of the app
• Monitor campaign performance by tracking key metrics (e.g., sign‑ups, engagement, referrals) and regularly update the team and partners with insights and progress reports
• Provide ongoing support and guidance to channel partners, addressing challenges, supplying marketing support, and maintaining strong relationships to maximize impact

• Collaborate with the design team to produce channel‑optimized marketing assets, such as advertisements, presentations, educational content, in‑app posts, use cases, guides, scripts, videos, and other collateral
• Coordinate with channel partners to ensure content is published on schedule, analyze results, and optimize future efforts

• Attend and represent BAND at conferences, facilitate booth programs, present or coordinate speaking sessions, and engage with target audiences
• Lead content and manage pre‑ and post‑event communication efforts related to event participation
• Follow up with leads after events, send emails, and host product demos as needed to maintain interest and build relationships

• Excellent written and verbal communication skills, with the ability to craft engaging content for different channels
• Strong content creation skills, including messaging, copywriting, and visual execution
• Strong interpersonal skills to build and maintain relationships with partners
• Ability to work independently and collaboratively with cross‑functional teams

• Highly detail‑oriented with minimal errors and a proactive approach to problem‑solving
• Strong organizational skills with the ability to manage and balance multiple projects in a fast‑paced environment
• Results‑oriented mindset with proactive problem‑solving abilities
• Proven ability to manage marketing initiatives and track campaign performance metrics
• Creative thinker with the ability to generate innovative ideas and solutions

• Proficiency in content creation and marketing tools (e.g., Canva, Adobe Creative Suite, Hub Spot, or similar)
• Proficient with basic office software (e.g., Google Docs, Slides, Excel)
• Familiarity with analytics tools (e.g., Google Analytics, social media insights) to track and measure campaign performance
• Strong understanding of content strategy and campaign management

• Bachelor’s degree in Marketing, Communications, Business, or a…