Account Executive, Earned Media

CALLING ALL BIG-HEARTED, BIG THINKING PEOPLE.

ARE YOU READY TO DO THE BEST WORK OF YOUR LIFE?

We seek those committed to big, bold, meaningful progress. Progress that matters. Progress that acknowledges every person and every voice. Join us.

WHO WE ARE

RALLY is an advocacy agency with a proven track record of driving progress on complex political and social issues. More than 500 organizations, including Climate United, the Hewlett Foundation, the National Indian Child Welfare Association, and the Robert Wood Johnson Foundation, have partnered with us to drive meaningful change forward.

We work side by side with our clients-offering strategy, creativity, and partnership every step of the way-to advance solutions that benefit people, communities, and the future we all share.

As an equal opportunity employer, we make employment decisions based on qualifications, merit, and organizational needs. We welcome applicants from all backgrounds and do not discriminate based on race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity, or any other protected status. We're committed to fostering a workplace where everyone feels respected, supported, and empowered to do their best work.

HOW WE WORK

RALLY partners with those driving change across today's most pressing issues, from education and environmental justice to economic equity, gun violence prevention, healthcare access, immigration, LGBTQIA+ rights, women's rights, and more.

We work alongside leading foundations, advocacy organizations, philanthropists, and mission-aligned companies to influence policy, shift public opinion, and shape the conversation. Our team helps:

• Craft bold strategies to move issues forward
• Design and launch communications campaigns that resonate
• Build and run digital efforts that drive action
• Create powerful visual identities, stories, and content that spark connection

ACCOUNT EXECUTIVE, EARNED MEDIA

Are you a strategic storyteller with a passion for shaping news coverage and a knack for building impactful media relationships? Do you thrive in a fast-paced environment and love staying ahead of the latest trends in media? If you're a proactive problem-solver with a knack for strategic media relations and a drive to secure top-tier coverage, you could be a great fit for the Account Executive role in our growing Earned Media Vertical.

We are looking for someone who wants to support the development and execution of strategic earned media campaigns that elevate our clients' voices across various sectors and audiences.

You are a great fit for this role if you have a sharp eye for newsworthy angles and a deep understanding of crafting compelling narratives for media placements. This position is ideal for someone who is not only a skilled writer but also an agile, strategic thinker who enjoys the chase of a great placement. Whether your background is in journalism, public affairs, or advocacy, you'll be a key player in developing pitches, securing coverage, and preparing clients for interviews.

If you're a collaborative self-starter who excels at managing multiple priorities under tight deadlines, this opportunity could be for you.

RESPONSIBILITIES

• Draft and edit high-quality earned media materials, including press releases, pitches, media advisories, op-eds, and briefing memos.
• Supports proactive media pitching, outreach planning, and press list creation tailored to each client's voice, goals, and issue area.
• Contribute to the development of earned media scopes, strategy memos, media audits, and landscape analyses.
• Collaborate with account teams to execute media plans for key moments such as events, reports, campaigns, and rapid response.
• Monitor the news landscape, reporter beats, and industry trends to identify opportunities and deliver timely counsel to clients.
• Support media training, interview prep, and message refinement to help clients communicate clearly and confidently.
• Manage pitching timelines, follow-ups, and deliverables across accounts with strong attention to detail and accountability.
• Track, analyze, and report on media coverage to measure impact and extract actionable insights.
• Use tools such as Cision, Muck Rack, or Meltwater for press list building, coverage tracking, and media analytics.
• Contribute to building internal earned media tools, best practices, and team-wide learnings.
• Stay informed on media landscape shifts, newsroom changes, outlet trends, and the evolving role of earned media in advocacy campaigns.
• Perform other duties as required to support team and organizational priorities.

QUALIFICATIONS

Must-Haves:

• 3+ years of experience in strategic communications or public relations, with a focus on earned media relations.
• Exceptional writing and editing skills, with demonstrated experience in drafting high-quality press releases, pitches, and briefing memos.
• Proven ability to build and maintain effective relationships with a diverse range of media contacts across traditional and new media.
• Strong sense of media…