Account Director

Overview

About Vaynerx Vayner

X is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include Vayner Media, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, Vayner Speakers, and Vayner Commerce.

Vayner Media is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in multiple cities worldwide. It is part of the Vayner

X family of companies.

You are a leader who runs the business, keeping the wheels moving and your clients and teams motivated. Integrated strategic and organizational thinking and execution rests with you. You can harness the efforts of internal and IAT teams to deliver on big brand goals. You are the gatekeeper of brand equity and quality control of work prior to it leaving the building.

Client Management

• Act as the overall manager of a client’s business, ensuring that we are delivering for the client’s business every day; ensure that all client initiatives run on time and on budget.
• Be deeply informed on the client’s business, including all campaign performance, competitive landscape, product cycles & partner agency relationships (and all other stakeholders) and ensure the rest of the team maps well to the client set.
• Deliver Radical Candor to strengthen and grow client relations and operational excellence. Communicate feedback clearly, directly, and with an action-oriented approach to navigating challenges and improving our work together.
• Manage and attend relevant internal meetings (e.g., creative reviews, account management status meetings, IAT meetings).
• Leverage brand knowledge to inspire the team and contribute ideas that can transform the business.
• Lead and shape client presentations and confidently present as required.

• Act as a leader who is approachable and empathetic; be a role model to direct reports in terms of maturity, self-awareness, and professionalism.
• Educate, inspire, motivate, and mentor account teams (along with strategy, media and creative) in providing best-in-class marketing communications and contribute to career growth of team members.
• Supervise creative development for the account, guiding ongoing campaigns and new campaign exploratories based on business objectives and briefs.
• Manage up to VP/SVP on all matters related to client and team.
• Responsible for assignments centered around operational and internal initiatives from the Leadership team.

• Practitioner of the space; regularly read business reports and platform updates and provide a point of view to the client as relevant.
• Develop brand-specific strategies aligned with today’s digital & mobile consumer and the client’s goals.
• Strong working knowledge of creative and media across major digital and social channels; understand common marketing & media principles and the social platforms ecosystem.
• Assess Paid Media and Measurement opportunities to provide client recommendations on KPIs based on brand goals.
• Oversee larger campaign productions requiring senior oversight.
• Participate in annual planning sessions and lead development of campaign proposals; contribute to strategic projects and agenda setting.
• Evaluate creative against brand strategy & guidelines; understand Vayner
  
  X offerings and when to utilize teams.

• Identify client needs and opportunities to propose incremental campaigns that improve ROI while delivering best-in-class work.
• Proven ability to sell in new business and grow the portfolio by building broader relationships and selling creative ideas aligned with strategy.
• Drive long-term project planning in collaboration with the SVP.

• Solid presentation skills (verbal, written, visual) to deliver strategic social counsel and collaborate with creative and media teams for a strong story.
• Strong facilitation skills; collaborate with leaders across Creative, Strategy, Client Partnerships, Analytics/Insights, Media and inter-agency partners to improve client…