General Manager Southwest

Hey there!

Bird launched micromobility. Now we’re shaping its future. We’re Bird, and we’re on a mission to transform the way the world moves one ride at a time
. Our products, services, and people share one common goal: to make cities more livable by empowering people and communities everywhere to move freely, discover new possibilities, and create a cleaner, more connected future. To cleaner air. To calmer streets. To cities built for people.

Who We Are

Bird is a global leader in micromobility, dedicated to shaping the future of urban movement. Our cleaner, affordable, and on-demand mobility solutions are available in over 200 cities worldwide. We take a collaborative, community-first approach to micromobility. Bird partners closely with the cities in which it operates, leveraging our experience and safety-first technology to help them meet their shared mobility and climate goals and provide a reliable, affordable, and responsible transportation option for people who live and work there.

Our award-winning electric vehicles have empowered more than eighty-seven million rides in cities around the world and helped riders take carbon-free trips in more than 200 cities globally. Our teams are continuously advancing to pursue a brighter future.

Job Summary

The General Manager (GM) is the P&L owner and primary leader for the operational success of a Bird region. The GM sets ongoing strategy to maximize revenue and city profitability by ensuring vehicles are in the right places to maximize revenue while maintaining a focus on the bottom line. This role oversees in-region KPIs and leads or contributes to cross-functional strategy work groups to improve operational capabilities.

It is a leadership role focused on achieving business outcomes, fostering city relationships, regulatory success for Bird, and developing direct reports.

Responsibilities

• Manage a team with at least five direct reports and 50+ indirect reports to drive forecasted goals and positive business outcomes for designated markets; provide routine feedback and development.
• Act as key decision maker for the book of business, driving topline revenue growth and bottom-line profitability targets.
• Strategic leader for city stakeholder relationships, front-line staff, and partners to achieve optimal Bird outcomes.
• Lead or influence cross-functional sprints and special projects across hardware, product, supply chain, inventory, growth, customer experience & support, government relationships, and sales.
• Operate with empathy to lead all roles reporting to the GM, focusing on customer experience, regulatory compliance, utilization and growth, and inventory management.

Must Haves

• Bachelor’s degree or work history demonstrating leadership, operations/systems management, and P&L management.
• 7+ years of experience in operations, strategy, or supply chain.
• 5+ years of people management experience.
• Proven ability to lead and influence in a cross-collaborative environment.
• Data-driven decision-making with the ability to translate data into action.
• Required Travel: 25% within the Southwest US.

Highly Desired

• Asset management: experience managing large-scale physical inventories or distributed hardware networks.
• Industry expertise in micromobility, logistics, or transportation-as-a-service.
• Operational leadership: track record leading teams and executing complex tasks in fast-paced environments.
• Business acumen: MBA or proven history of building and scaling ventures.

Target Hiring Salary Range $130k-$150k

Why Bird Matters

Every Time You Hop On a Bird, You’re Helping Build a More Livable City. We focus on four core pillars that reflect the impact of every ride:

• Freedom:
  We connect you to experiences with simple, convenient, and stress-free movement.
• Exploration:
  We turn everyday trips into memorable experiences and connections with the world around you.
• Community:
  Riding a Bird is an act of citizenship that fosters belonging and unity.
• Sustainability:
  Our electric vehicles reduce gas-powered car usage and lower carbon emissions, enabling responsible choices and progress toward a cleaner future.

Culture at Bird

We’re an ambitious, smart, and open-minded team passionate about our…