Global Performance Marketing Specialist

ANZUK Group is a global, for-purpose recruitment company with a simple goal.

Connect great people with meaningful roles in impactful industries. As part of this mission, we’re proud to bring you this opportunity with ANZUK Education.

As our Global Performance Marketing Specialist at ANZUK Group, you won’t just run campaigns; you’ll build and scale the performance marketing foundations that support our growth across multiple education brands and regions.

• Learn our brands, markets and systems across the US, Australia, New Zealand, the UK and South East Asia
• Get hands‑on with auditing existing paid media, tracking and analytics setups
• Partner closely with Consultants and local teams to understand hiring needs, priorities and lead quality
• Begin optimising Meta and Google Ads with a focus on quick, practical improvements

• Own global performance marketing foundations across multiple brands and regions
• Deliver reliable end‑to‑end tracking, attribution and reporting
• Drive qualified candidate and client leads across multiple education verticals
• Build scalable performance frameworks that improve efficiency, lead quality and conversion

• Shape how performance marketing is delivered globally across the ANZUK Group
• Influence tooling, experimentation and optimisation approaches
• Grow your remit as our brands, regions and capabilities continue to expand

• Working closely with Consultants and local teams to align performance activity with real hiring needs
• Managing and optimising Meta (Facebook/Instagram) Ads as a primary acquisition channel
• Supporting and optimising Google Ads across brands and regions
• Consolidating, cleaning up and maintaining GA4 across multiple sites and markets
• Setting up, maintaining and troubleshooting conversion tracking, events and integrations
• Ensuring CRM and offline conversions are accurately captured and reported
• Owning EDM performance, including campaign setup, optimisation and reporting
• Testing audiences, creatives, messaging and landing pages
• Analysing performance data and providing clear, actionable insights to stakeholders

• Strong understanding of performance marketing ecosystems (paid media, analytics, CRM, EDM)
• Hands‑on experience with Meta Ads, Google Ads and GA4
• Comfortable working with imperfect setups and building structure from the ground up
• Confident working across multiple brands, regions and stakeholders
• Highly analytical, proactive and solutions‑focused
• Energised by fast‑moving, evolving environments

• Experience in education, recruitment or multi‑sided marketplaces
• Experience in global or multi‑region roles
• Experience improving tracking, attribution and data quality
• Familiarity with CRO, landing page optimisation or experimentation

• Career progression across regions and sectors
• Professional development and leadership pathways
• Flexibility and trust in how you work
• Social groups, like run club and Trivia Tuesdays
• Workplace committees and initiatives
• Health insurance
• Vision insurance

“What I love most is the people. Everyone wants you to succeed.”

“We have such a wide, positive impact on the education sector. Particularly the work we've done closing the gap in Victoria around the educator shortage.”

“Working with a recruitment company that truly cares for their employees. That's rare.”

At ANZUK Group, we believe meaningful work happens when we’re aligned to a bigger purpose, connected as people, achieving as a team, and growing together.

• Alignment to purpose – We connect exceptional people with meaningful work in education. Every role here shapes the future. One placement at a time.
• Connection – You’ll be part of a values‑driven global team that celebrates individuality, inclusion, and collaboration. No egos, just great people who want to do great work
• Achievement – We set ambitious goals and celebrate progress – together. Your success is valued and shared.
• Growth – Career pathways across Australia, NZ, the UK, USA, and Canada. Leadership programs, wellbeing initiatives, and secondment opportunities to keep you evolving.

More than work. This is where you find your people.