Sr. Social Media Manager

Pay Rate Low: 120000 | Pay Rate High: 135000
Our client, a growing health and wellness company, is looking for a skilled Senior Social Media Manager to join their team in Los Angeles, CA!

Location: Los Angeles, CA
Salary: $120K - $135K
Job type: Direct- hire

Job Summary
We are seeking a Senior Social Media Manager to lead and evolve a global social media presence across bioscience, health, and wellness audiences. This senior-level role is responsible for developing and executing high-impact social media strategies that strengthen brand leadership, grow engaged communities, and drive measurable business outcomes.

Core Responsibilities

Strategic Leadership

• Develop and own the end-to-end social media and community strategy aligned with brand, product, and business objectives.
• Establish a long-term vision for social platforms, identifying opportunities for innovation, investment, and differentiation.
• Set annual and quarterly KPIs, lead reporting cadences and present insights, performance, and recommendations to senior leadership.
• Monitor the competitive and cultural social landscape to identify trends, opportunities, and risks that inform content and channel strategy.

Content Strategy & Oversight

• Oversee the creation of high-quality, scientifically accurate, and visually compelling content, including video, animation, graphics, stories, and integrated campaigns.
• Lead content ideation and ensure all materials meet creative excellence and regulatory standards, including FDA and claims compliance where applicable.
• Drive experimentation with emerging formats, platforms, and interactive content, with an emphasis on short-form video.

Team & Cross-Functional Collaboration

• Partner closely with Marketing, Creative, Scientific Affairs, Research, Product Development, and Sales teams to ensure cohesive, accurate brand storytelling.
• Provide clear direction and feedback to internal creators, agencies, freelancers, and production partners.
• Mentor junior team members, supporting growth in strategic thinking, creativity, and platform best practices.

Performance Optimization & Analytics

• Oversee platform analytics using tools such as Meltwater, Later, and other social and digital analytics solutions.
• Analyze engagement, reach, traffic, conversions, and sentiment to inform optimization strategies.
• Proactively manage crisis and reputation-related situations with strategic judgment and cross-functional alignment.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field; advanced degree preferred.
• 7+ years of professional social media marketing experience, ideally within regulated, scientific, or highly competitive industries (e.g., bioscience, health, wellness, biotechnology, or technology).
• Demonstrated experience leading channel strategy across Instagram, Tik Tok, Linked In, You Tube, Facebook, Reddit, and X (Twitter).
• Proven ability to translate complex scientific or technical concepts into engaging, consumer-friendly content.
• Strong experience with social media management platforms (e.g., Meltwater, Later) and digital analytics tools.
• Working knowledge of SEO, content marketing, and paid social fundamentals.
• Highly collaborative, proactive, and comfortable in a fast-paced, innovation-driven environment.
• Strong project management skills with the ability to prioritize multiple initiatives and manage multiple social media accounts.
• Curiosity and passion for science, biotechnology, and wellness innovation.

* This job description is a complete list of all desired skills, but not all are required. We strongly encourage candidates who have some of the skills to apply. We look forward to a conversation to learn more about you!
* #LI-AH1