Manager, Paid Search

WHY DEPT®?

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh
* t done. It is how we work, how we grow, and how we make things that matter.

At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

As a Manager specializing in Paid Search, you drive growth by orchestrating campaigns that exceed client expectations. Your strategic vision and deep understanding of SEM, bid strategies, and client goals enable you to craft tactical roadmaps, dashboards, and compelling presentations that keep stakeholders informed. You effectively prioritize impactful initiatives for error‑free delivery and mentor team members to refine their craft. Contributing to agency thought leadership;

you help build a thriving team that delivers outstanding results.

We expect Managers to have a solid foundation of paid search account management skills, from strategy to execution, and proven analytical and problem‑solving skills.

We expect the proficiencies listed below:

• Experience across Google - search, display and/or app campaigns
• Experience with a combination of these campaign types: UAC (universal app campaigns), ACi (app campaign install), Google app campaigns, GDN campaigns (Google Display Network), performance max, discovery campaigns
• Experience with A/B testing
• Advanced understanding of paid search channels and how they fit within the funnel and a strong understanding of bid management platforms such as SA360.
• Driving channel‑specific account tactical strategy geared towards achieving or exceeding client efficiency and growth goals
• Develop and execute the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets.
• Able to quantify and prioritize initiatives that will have the greatest impact on account performance
• Drive the creation of the paid search side of client roadmaps, testing plans, Qontrol reports/dashboards, and QBRs/FBRs to meet client needs.
• Accountable for managing the performance of designated client portfolio to client performance goals and practicing good stewardship of client budgets
• Support their Client Partners with account communications around paid search knowledge and recommendations to deliver a clear strategic vision to our client
• Contribute slides to critical decks led by Client Partners, such as FBRs and tactical plans, meeting all agreed deadlines for drafts and final material; ensure that all content ladders up to the overall strategic vision for the account.
• Ensuring all account paid search management efforts go through a QA process and are executed/delivered error‑free
• Regularly follows SMEs and attends platform training opportunities to stay current on agency POVs, thought leadership, and industry trends and continuously expand knowledge of digital marketing best practices.
• Ensure new team members are properly onboarded to each account, not just with day‑to‑day knowledge & skills development, but by providing a full deep dive into each client’s business and priorities.

Over time in the role, we expect Managers to be responsible for learning and understanding higher‑level concepts as below:

• Coaches Associates & Senior Associates on paid search
• Understand the business model and objectives of their client’s businesses and how paid search plays a key role
• Contribute to agency thought leadership via blogs and case studies.
• Mentor junior team members via hands‑on account support and training
• Effective management of a direct report through skill development, guiding growth opportunities, and consistent support around employee work‑life balance and morale.

• A minimum of 3 years’ paid…