Creative Vice President - Video; L.. or D.C. Freelance, or Contractor

Creative Vice President - Video (L.A. or D.C.) - Full-time, Freelance, or Contractor Who We Are

Bryson Gillette is a Los Angeles, California and Washington, D.C.

-based, minority-owned, intentionally diverse communications firm. With expertise in strategic communications, media relations, crisis communications, and political consulting, we develop tailored strategies to help clients tackle their most pressing communications needs. We are a mission-driven organization that partners with companies, candidates, and individuals fighting to make the world more just, safe, healthy, and prosperous for all.

We are also a fun, smart, collaborative group who care about the world around us and seek to make positive change at home and across the country. We are experts without egos and creative without control issues. Come work with us and you’ll learn a lot, make an impact, and have fun doing it.

We are an equal opportunity employer. We value a diverse workforce. We encourage applications from all qualified individuals without regard to race, ethnicity, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, and/or veteran status.

You are a smart, kind, friendly individual who works hard and well with others. You are someone who loves being at the intersection of art and analytics, who stays ahead of trends, and who can lead ambitious creative projects from conception to performance-driven execution. You are an exceptional communicator who produces excellent, strategic, and creative work, while also bringing a lot of heart to everything you do.

People describe you as a self-starter and problem-solver, who multitasks well and thrives in a fast-paced environment. You bring a diverse perspective to every conversation, while also listening and empathizing. Above all, you want to leave a lasting, positive impact on the world around you.

This role is based in Los Angeles or Washington, D.C.

• Oversee creative development from ideation through execution across social, digital, experiential, branded content, and campaign platforms.
• Partner with department heads to ensure creative solutions are insight-driven, executable, and client-aligned.
• Serve as a lead presenter in key pitches and client meetings—owning the room with clarity, conviction, and charisma. Drive new business success by shaping compelling creative responses to RFPs, leading brainstorms, and developing pitch narratives.
• Cultivate strong relationships with clients—acting as a trusted advisor and creative champion for their brands. Identify and pursue opportunities to evolve and expand our creative offerings—particularly in emerging categories.

• Lead end-to-end creative development across formats — from longer-form storytelling to short-form “cut downs” (social, Reels, Tik Toks, You Tube Shorts).
• Oversee concepting, scripting, and production, guiding creative teams and contractors from idea through final delivery.
• Bridge strategy and production: translate campaign goals into creative briefs, provide clear direction to editors and motion designers, and ensure every asset supports broader campaign objectives.
• Manage external creative partners — from production crews to freelance editors — ensuring quality, efficiency, and alignment with client goals.
• Collaborate closely with paid media strategists to align creative direction with targeting, budget, and performance goals.
• Stay ahead of digital and cultural trends — from platform shifts to new creative formats — and proactively bring fresh ideas to the team.
• Bring a creative vision to new business proposals, helping to envision, design and sell overarching campaign concepts to prospective clients.
• Be willing to teach and mentor the team around your expertise.
• Monitor and interpret creative performance data across platforms to understand what’s resonating and why.
• Design and evaluate A/B and multivariate creative tests.
• Translate insights into creative action: adjust scripts, visuals, and copy based on audience engagement, retention, and…