Business Development Manager

Responsibilities

About:
The Tik Tok LIVE team’s mission is to work hand‑in‑hand with creators & influencers, agencies, and partnership organizations to create an environment that brings communities together in real time to create meaningful and interactive connections around the globe.

About the Role:

We are looking for a dynamic and strategic Business Development Manager to join our Tik Tok LIVE team. This role will focus on identifying and securing partnership opportunities across various industries—including but not limited to gaming, entertainment, film, consumer goods, fashion, and media—with the goal of driving innovation and engagement within our LIVE ecosystem. You will collaborate closely with cross‑functional teams (campaign operations, product, marketing) to design and execute compelling LIVE initiatives that not only engage creators but also create scalable business value for our partners.

• Identify and develop strategic partnerships across diverse sectors to enrich Tik Tok LIVE content and campaign experiences.
• Lead end‑to‑end collaboration with external clients, from outreach and proposal to execution and performance review.
• Translate business needs into integrated solutions, such as LIVE activations, co‑branded campaigns, or product placement that align with creator strengths and community engagement.
• Support the operations team by providing resource‑enabling partnerships that fuel creator participation, content innovation, and LIVE monetization.
• Collaborate with the product and operations teams to ensure external collaborations are aligned with Tik Tok LIVE’s long‑term roadmap.
• Conduct market research to identify potential partner categories and emerging trends in LIVE and content.

Minimum Qualifications:

• 4+ years of relevant experience in business development, partnerships, marketing, or strategy roles.
• Bachelor’s degree or above.
• A deep understanding of the live streaming landscape, creator economy, and audience behavior.
• Experience managing external stakeholders and turning insights into actionable and measurable business projects.
• Ability to work cross‑functionally in a fast‑paced, global environment.
• Excellent communication, negotiation, and project management skills.
• Passion for Tik Tok and a desire to shape the future of LIVE content.

Preferred

Qualification:

• Strong network or experience in sectors like entertainment, gaming, CPG, fashion, or media.

Tik Tok is the leading destination for short‑form mobile video. At Tik Tok, our mission is to inspire creativity and bring joy. Tik Tok’s global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Inspiring creativity is at the core of Tik Tok’s mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We’re resilient and embrace challenges as they come. By constantly iterating and fostering an “Always Day 1” mindset, we achieve meaningful breakthroughs for ourselves, the company, and our users.

When we create and grow together, the possibilities are limitless. Join us.

Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Tik Tok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.

We are passionate about this and hope you are too.

Tik Tok is committed to providing reasonable accommodations in our recruitment processes for…