Salesforce Specialist III - GTM Tech

At Trustpilot, we're on an incredible journey. We're a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world's largest independent consumer review platform, and while we've come a long way, there's still so much exciting work to do. Come join us at the heart of trust!

We are seeking a Salesforce Specialist III with expertise in building robust and scalable solutions to join Trustpilot's Go-to-Market Technology department within the Technology organization. This role will be pivotal in working on large strategic projects within our Salesforce platform, collaborating across our commercial, marketing, and customer service teams.

The ideal candidate will have a strong background in Salesforce development, a proactive approach to operational excellence, and a keen eye for system architecture, code quality, and process automation. This role will be a key link with the business-wide Salesforce team, which is responsible for the entire company's Salesforce ecosystem.

• Design, develop, and implement custom Salesforce solutions using Apex, Visualforce, Lightning Web Components (LWC), and other programmatic capabilities to meet the needs of the GTM Tech team and wider business needs.
• Develop and maintain complex Salesforce Flows and automation, ensuring adherence to best practices and optimal performance.
• Provide end-to‑end project leadership: from initial solution design, establishing delivery timelines, and cross‑functional problem solving to final delivery and senior‑level reporting.
• Integrate Salesforce with internal and external systems using APIs and various integration patterns.
• Collaborate closely with the organization‑wide Salesforce team, participating in code reviews and ensuring solutions align with the broader Salesforce ecosystem strategy.
• Design and implement Salesforce best practices, focusing on scalable architecture, data integrity, security, and performance optimization.
• Support incident management and processes directly within Salesforce through custom development and troubleshooting.
• Collaborate with stakeholders to gather complex requirements, translate them into technical specifications, and deliver high‑quality, scalable Salesforce solutions.
• Deploy change via CI/CD.
• Apply declarative change solutions to project delivery work.
• Develop and maintain comprehensive technical documentation for Salesforce customizations, integrations, and deployment processes.
• Maintain Trustpilot system auditing evidence and documentation.
• Provide mentoring & coaching to more junior administrators for skills development.
• Create a collaborative and inclusive team environment to encourage knowledge sharing and continuous learning.

• Minimum of Advanced Administrator or Platform Developer I certifications - Platform Developer II is highly valued.
• 7+ years of hands‑on experience as a Salesforce Developer, specifically with Salesforce Sales Cloud, demonstrating a proven track record of designing, developing, and deploying complex programmatic solutions.
• Extensive experience with Salesforce Lightning Experience development (Aura Components and Lightning Web Components).
• Experience with Agentforce is a strong plus.
• Experience in highly distributed systems with other Salesforce certifications (e.g., Application Architect, System Architect, Integration Architecture Designer) is a strong plus.
• Demonstrated expert proficiency in Salesforce programmatic functionalities, including Apex, Visualforce, Lightning Web Components (LWC), SOQL/SOSL, and platform events.
• Strong understanding and experience with Salesforce APIs (REST, SOAP, Bulk) and integration patterns.
• Deep understanding of Salesforce security models (profiles, permission sets, sharing rules, roles) and their programmatic implications.
• Proficiency in using developer tools like VS Code, Salesforce CLI, Git for version control, and CI/CD pipelines.

• Strong interpersonal and communication skills, with the ability to collaborate effectively with technical and non‑technical stakeholders, conduct technical discussions, and mentor team members.

• A…