Sales Representative – Sport Fishing Industry Market - North and East Coast

Overview

Mustad is a world‑leading producer of premium fishing hooks and tackle, supplying anglers in more than 130 countries with high‑performance gear built on nearly two centuries of expertise. Today, our focus is firmly on innovation, advanced engineering, and delivering reliable products that meet the needs of modern anglers. We continuously invest in cutting‑edge technologies such as AlphaPoint and UltraPoint needlepoints, high‑precision forging, and next‑generation corrosion‑resistant finishes — ensuring our products perform at the highest level in every fishing environment.

In recent years, we have further expanded our offering through strategic acquisitions, including the American‑made TUF‑LINE braid brand and the award‑winning Canadian lure brand LIVETARGET. With a global footprint across EMEA, the Americas, and APAC, Mustad remains committed to innovation, sustainability, and empowering anglers worldwide with gear they can trust.

As we continue expanding in the UK market, we are now seeking a passionate and results‑driven Sales Representative to join our team.

Mustad — one of the world’s leading fishing brands with nearly
200 years of heritage
— is expanding in the UK! We’re looking for a
Sales Representative
passionate about sport fishing and ready to grow our presence across the market.

• Develop and grow sales across the UK
• Build strong relationships with retailers & distributors
• Identify new opportunities and promote Mustad’s premium products
• Represent the brand at events & trade shows

• Sales experience (outdoor/sport fishing sector is a big plus)
• Self‑driven, organised, and ready to travel
• Right to work in the UK

• Competitive salary + commission
• Work with leading global fishing brands
• Career growth in a rapidly expanding market
• Flexible working model

Apply by sending your CV to info

Subject:
Sales Representative – Sport Fishing UK