Area Sales Manager – Concrete Products

Job Info

Our client is seeking an experienced Area Sales Manager to drive growth across their range of pre‑cast concrete products.

Location: South West & South Wales, London & South East (including Gloucestershire, Herts, Bucks, Kent, Surrey, Hampshire).

Salary: £50,000 – £55,000 basic, dependent on experience.

Vacancies: 2 positions – South West / South Wales and London / South East.

• Manage and grow relationships with Main Contractors (e.g., Skanska, Balfour Beatty, Torsion Group).
• Develop business with Sub‑Contractors, Ground workers, Local Authorities, and Developers.
• Back‑sell through National and Independent Builders’ Merchants (Travis Perkins, Huws Gray, Keyline, EH Smith) and Buying Groups (NBG, Fortis).
• Identify and secure new project opportunities from tender stage through to order.
• Manage existing accounts while targeting new business growth.
• Work closely with internal teams to ensure smooth delivery, with 80% of orders supplied direct from plant to site.
• Track projects, forecast pipeline, and maintain CRM accuracy.

• Proven sales experience in construction or civil sales, ideally in precast concrete, drainage, or heavy building materials.
• Comfortable selling into Tier 1 contractors and large infrastructure projects.
• Strong project and account management skills.
• Commercially astute, able to manage high‑value orders and long sales cycles.
• Self‑motivated, organised, and confident operating autonomously in the field.

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