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Senior Director - Global Solutions Strategy

Job in Greater London, London, Greater London, EC1A, England, UK
Listing for: ZappiStore
Full Time position
Listed on 2026-01-13
Job specializations:
  • Sales
    Business Development, Sales Development Rep/SDR
Salary/Wage Range or Industry Benchmark: 120000 - 130000 GBP Yearly GBP 120000.00 130000.00 YEAR
Job Description & How to Apply Below
Location: Greater London

Senior Director - Global Sales Strategy

Final date to receive applications: 29 January 2026

Department: Sales

Employment Type: Full Time

Location: London, UK

Compensation: £120k–£130k base salary per annum + 30% variable commission

Description

The Zappi sale is complex, requiring both an enterprise sales cycle and often a detailed research methodology validation as part of the solution validation stage. The Sales Strategy team works jointly with salespeople and leadership to take lead on complex research topics during a sales cycle.

Core Responsibilities

Sales Support on new logo, expansion and upsell opportunities

In addition to the “traditional” acquisition and cross‑pillar expansion contexts, GSS support will typically be required with intra‑pillar upsell such as moving customers from using the Creative Suite to Amplify, or from Zappi Concept or M/A/R/C to Activate It. This support can be delivered in a number of ways including:

  • Detailed methodology explanations during sales meetings and demos
  • Providing platform, pillar and solution sales support for large pillar‑based opportunities whether for advanced solutions such as Amplify and Activate It or our core solutions. This may include advanced demo highlighting cross project learnings, advanced analytics, norms and meta analyses, although demos of these platform capabilities should also be able to be done by the sales reps. The potential for tailoring may also be part of this sales support.
  • Conducting pilots, side‑by‑side and more extensive validation work with customers/prospects
  • Support for the onboarding of the advanced solution (e.g., Amplify, Activate It) including recommendations regarding audiences, tagging, and category definition. The actual onboarding will be managed by CE.

Pillar Support for tailoring suites or advanced solutions.

This may be in the context of a sales opportunity or a reassessment of a customer’s process (such as in a HOV exploration). This could include solution mapping to a customer’s current stage‑gate process or recommending different processes that embed customer feedback throughout a customer’s creation process.

  • GSS is involved when the tailoring is pillar‑wide or of an advanced solution.
  • The GSS rep’s involvement may start with the initial discovery done in conjunction with the sales rep or account manager.
  • Before the point of proposing specific tailoring recommendations, Customer Expertise must be brought in to confirm feasibility and pricing.
  • Depending on the specific initiative, the GSS rep may stay involved through the completion of the detailed specifications phase of the tailoring project if their pillar expertise is required, or the responsibility for the tailoring may shift to CE in its entirety.

Providing Pillar Support to RFPs The way that GSS is involved in RFPs going forward is directly related to their pillar expertise. The sales rep (whether ACQ, EXP, AM or GAD) should be leading the RFP effort, ensuring appropriate input from all parts of Zappi (including legal & security) and writing the proposal.

  • This requires a change in the LSI model. There may be some enablement required for the sales reps for the revised RFP process.
  • If the assigned sales rep is not able to lead the effort, their team leader should be brought in.
  • GSS will be responsible for designing and writing proposal sections related to their pillar. They may also review the overall proposal and strategy to provide their perspective.

Methodological and VOC Input to Product The GSS reps, as core experts in their pillars, provide necessary input and guidance to Product as part of the development and testing processes.

  • While this is critical to Zappi’s success, it can take time away from activities that are more directly sales‑related.
  • As such, feedback from Product on this support should be part of the team’s KPIs and the time taken should be reflected in the overall performance assessment.

When GSS Gets Involved

  • Revenue opportunity identified as $100k+ (for US) and $50k+ (International). Note that existing credits may be used initially but the expectation is that increased usage will be significant. These amounts are guidelines. The priority for GSS support…
Position Requirements
10+ Years work experience
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