Director, Product Acceleration Retail​/Media

Director, Product Acceleration Retail/Media

London, England, United Kingdom

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real‑time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

As our Director,Retail Media Product Acceleration, you’ll lead the commercial and product strategy for our retailer‑facing retail media offering, from business case and product design, through go‑to‑market, pricing, and growth of live programs. You’ll be the person who has "seen it from the vendor/retailerside" and now wants to design, package, and sell comprehensive retail media solutions with retailers, not just pushing a single platform/offering.

You’ll partner with retail C‑suite executives and internal cross‑functional teams to build business cases, design go‑to‑market strategies and unlock new revenue opportunities. You’ll act as the bridge between retailers and technology platforms, translating complex ad‑tech capabilities into simple, sellable propositions that work across different retail verticals.

• Own the commercial and product strategy for retailer‑facing retail media solutions, from discovery through scaling
• Define and continuously refine retail media offerings including onsite, offsite, and in‑store ad products; data/audience solutions; and measurement and reporting capabilities
• Translate complex ad‑tech and data capabilities into clear, commercially viable packages
• Own commercial models including money flows, rate cards, pricing, revenue‑share structures, and tiered offerings
• Evaluate and tailor solution approaches for different retail verticals
• Build playbooks, transition plans, templates, and toolkits that enable repeatable, scalable solutions across retailer clients

Retailer Growth & Business Development

• Lead strategic conversations with retailer C‑suite executives on media, commercial, and digital priorities
• Build retail media business cases including revenue forecasts, P&L scenarios, and investment requirements
• Design and present go‑to‑market plans and supplier onboarding strategies
• Partner with account leads to convert new clients and expand revenue with existing partners
• Leverage your platform experience to advise retailers on tech stack choices and shape joint propositions with key partners
• Remain at the forefront of industry trends and (re) evaluate and (re) define proposition structure, scope & technical set up to ensure optimal client delivery

Execution & Optimization

• Set KPIs and guardrails for new retail media programs
• Monitor performance metrics including ad revenue, yield, fill rates, and campaign outcomes
• Identify and drive new product opportunities and revenue optimization strategies
• Coach internal teams on retail media mechanics and commercial models

• A strategic and customer‑obsessed product leader with experience driving product vision and execution in the B2B space.
• A strong analytical thinker with a deep understanding of market trends, competitive landscapes, and data‑driven decision‑making.
• Industry expert with multi‑year background across either client, agency or technology provider side.
• An exceptional communicator with the ability to influence and inspire teams across various functions and levels. Excellent at bridging the gap between tech and business outcomes.
• A seasoned leader with experience managing and mentoring high‑performing product teams (either directly or indirectly).
• A self‑starter with a growth mindset who thrives in a fast‑paced, entrepreneurial environment. You’ll be happy to roll up your sleeves and get things done.
• Passionate about eCommerce, digital advertising, retail media and leveraging technology to drive business impact.
• Bonus:
  Experience launching and managing features within a B2B SaaS / retail media product.
• Bonus:
  Extensive knowledge across Amazon Ads ecosystem (AMC, DSP, Retail Ads)
• Bonus:
  Extensive knowledge across industry…