Digital Marketing Executive

SHREWSBURY, UK (Hybrid Working - 3 days in the office per week)

A benchmarked salary between £26,228 to £29,368
. Your salary level is determined by skills and experience within our progression framework.

Company Overview

Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW.

At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities.

Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support. We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities.

Role Overview

We are looking for an intelligent and collaborative individual who is passionate about building a career in digital marketing.

Currently we have an open entry level role in our Programmatic Team. Perfect for someone organised, analytical, and curious about digital marketing.

You’ll work closely with a collaborative team of Account Executives, Account Managers, and Senior Account Managers, supporting the delivery of digital advertising campaigns for a wide range of clients. A key part of the role involves working with our global network of freelancers (the Croudie Network), briefing tasks, reviewing outputs, and ensuring everything meets our high standards.

This role is a fantastic opportunity to build strong foundations in programmatic advertising, develop confidence working with industry-leading tools, and grow your career within a supportive, fast-paced agency environment.

Responsibilities

Key responsibilities include, but are not limited to:

• Campaign Management:
  Setting up, launching, and managing programmatic display campaigns.
• Monitoring campaign results to stay on track to hit client goals and budgets.
• Learning to use industry-leading platforms such as DV360 and The Trade Desk to deliver campaigns.
• Developing a strong understanding of the digital and programmatic advertising landscape.

• Data & Reporting:
  Helping the team analyse campaign data to spot trends, challenges, and successes.
• Gathering and checking data for client reports and helping to write clear summaries of performance.
• Identifying unusual data patterns and working with the team to fix causes.
• Creating internal case studies to share successful tests and results with the wider team.

• Croudie Network & Internal Processes:
  Writing clear instructions (briefs) for tasks given to the Croudie Network and managing internal processes from start to finish.
• Checking work completed by the Croudie Network to ensure it is accurate and meets the required standard.
• Helping to train Croudies on client-specific needs and tasks.
• Completing daily administrative tasks, including keeping accurate records of your time.

• Client Service & Team Support:
  Assisting the team with ad-hoc requests from clients or other teams within the agency.
• Learning and using the high standards of communication and service we provide to all clients.
• Understanding and working towards business goals like client satisfaction (NPS) and profitability.
• Working closely with colleagues to support client retention and deliver great work.

Person Specification

• Strong verbal and written communication abilities in English
• While this position is open to all majors, a degree in marketing, advertising, media and communications, or similar would be beneficial
• Confident working with data and numbers, with the ability to spot trends, inconsistencies, or unusual patterns
• Logical problem-solver who can investigate issues…