Head of Social, Influence

You will be joining a founder-led, luxury beauty brand with global ambition, cultural relevance and a strong creative point of view.

This is a senior, hands-on leadership role sitting at the heart of content, creators, performance and growth. You will shape how the brand shows up socially around the world, driving commercial impact while building long-term brand equity. Working closely with the founder and cross-functional teams, you will lead organic social, influencer marketing and paid social, with strategic oversight of global PR and events to support visibility and momentum.

• Owning the organic social strategy across all key platforms, driving growth, engagement and cultural relevance
• Leading founder-led storytelling and positioning social as a primary growth and influence channel
• Setting and scaling paid social strategy and budgets, using data to drive efficient and sustainable performance
• Overseeing creative testing, audience strategy and campaign planning, aligned across organic, paid and influencer activity
• Leading influencer and creator programmes end to end, from seeding to paid partnerships and long-term collaborations
• Measuring success through reach, relevance, content quality and clear commercial outcomes
• Providing strategic oversight of global PR and brand events, ensuring activity supports social, influencer and commercial priorities
• Guiding agency partners and internal teams on positioning, messaging and key cultural moments
• Contributing to wider business strategy and direction

You are a commercially minded operator with deep experience in the luxury beauty space and a proven track record at this level, both in the UK and internationally. You are confident in managing brand social channels, paid social budgets and influencer programmes with measurable impact.

You bring strong leadership skills, excellent communication and a natural ability to build influential relationships. Detail-driven yet creative, you combine strategic thinking with a genuinely hands-on approach and a clear passion for the beauty industry.