Brand Reputation Lead - FTC

Overview

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit  and follow us on Linked In and Instagram.

We’re looking for a talented, strategic, and level-headed Senior Consultant (Senior Associate / Director level), with global brand reputation & issues leadership experience to join our team. This is a mat cover role for 1 year. You will have experience in delivering industry leading client counsel at pace and have a deep understanding of how cultural and political topics (via a true connection to the editorial and social agenda) are affecting the world of sport and youth culture.

Supporting the brand to navigate challenging cultural conversations and to develop industry leading strategies to define how a brand should and could show up around its purpose. You’ll be a second to none communicator, managing multiple internal and external stakeholders across all levels and markets. Providing teams with guidance to pro-actively and reactively tackle the global news agenda. The ideal candidate will be someone who has delivered successful issues management for global consumer or sports brands, supporting them to communicate with their audiences at pace with transparency, authenticity, and a human voice.

• Experience with one of the world’s best sports brands
• Being part of a driven and ambitious team
• Management of client relationships – across all levels
• Market and client liaison
• Truly embedded across the full breadth of the brand with a direct line to stakeholders of every level
• Using data and insights to strengthen approaches and measurement of successes
• Work alongside a passionate and friendly team who love their work
• First-hand experience working on a leading global sports brand, known for its innovative, creative campaigns
• Joining one of the world’s most respected, award-winning PR agencies
• Best-in-class training through our dedicated Hub facility

• Creative and strategic thinker
• Be a confident solo decision maker, able to solve complex issues at pace
• Able to adapt tone of voice, and approach, to ensure all matters are handled sensitively and true to brand, audience and subject
• Strong client handling and leadership skills; upskilling wider team on the nuance of issues handling
• A team player with the ability to work collaboratively
• Strong written skills with excellent attention to detail, particularly under pressure
• Global communications experience is a prerequisite for this role
• Please note, given the nature of this role, regular out of hours work is to be expected and will include weekend working hours

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent.

We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue,…